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Mercedes-Benz India Unveils Vision One-Eleven: A Bold Leap into the Future of Sustainable Luxury at NMACC

Mumbai – Mercedes-Benz has unveiled its visionary concept car, the Vision One-Eleven, at the prestigious Nita Mukesh Ambani Cultural Centre (NMACC). A symbol of the brand’s forward-thinking philosophy, the Vision One-Eleven blends retro aesthetics with futuristic innovation, setting a benchmark for the future of sustainable luxury mobility.

This marks the fifth concept car from Mercedes-Benz showcased in India, following masterpieces like the Mercedes-Maybach Vision 6 coupé, AMG GT6, Electric G-Class, and The Project Maybach. Each concept encapsulates the brand’s commitment to redefining automotive excellence.

A Nod to the Past, Driving into the Future

Inspired by the iconic C 111 experimental vehicles of the 1970s, the Vision One-Eleven channels the spirit of innovation and performance that defined those mid-engine sports cars. Echoing their signature gullwing doors and striking two-tone paintwork, this concept reimagines the past for a modern era.

The car’s sleek, aerodynamic design, a hallmark of the One-Bow design philosophy, minimizes drag while maximizing performance, balancing form and function effortlessly.

Cutting-Edge Technology Meets Sustainability

At its core, the Vision One-Eleven boasts a revolutionary electric powertrain. Highlights include:

  • Axial-Flux Motors: These ultra-compact, lightweight motors deliver unparalleled power density, reducing weight by two-thirds compared to traditional motors while increasing design flexibility.
  • Innovative Battery Systems: Advanced liquid-cooled cylindrical cells leverage motorsport expertise to deliver unmatched performance and efficiency.
  • Autonomous Driving: The latest self-driving technologies ensure safety, comfort, and convenience, offering a seamless transition between manual and autonomous modes.

Incorporating sustainable materials and processes, the car underscores Mercedes-Benz’s commitment to environmental responsibility without compromising luxury or performance.

Luxury Meets Technology

The interior redefines elegance with a minimalist design crafted from premium materials. Advanced infotainment and connectivity systems integrate seamlessly, keeping passengers connected in style. This blend of opulence and innovation exemplifies Mercedes-Benz’s vision for future mobility.

A Cultural Showcase

The Vision One-Eleven finds a fitting stage at the NMACC, a venue known for its opulence and exclusivity. “This car is more than a concept; it’s a testament to Mercedes-Benz’s dedication to innovation and sustainability,” said Lance Bennett, VP of Sales and Marketing, Mercedes-Benz India. “Audiences will appreciate the perfect harmony of cutting-edge technology, timeless design, and environmental consciousness.”

Reimagining Automotive Excellence

With its Vision One-Eleven, Mercedes-Benz continues to push boundaries, showcasing a future where performance, luxury, and sustainability coalesce. This concept car not only embodies the brand’s legacy but also signals its unwavering pursuit of excellence in an ever-evolving automotive landscape.

The Vision One-Eleven will be displayed at the NMACC for a limited time, offering a glimpse into a bold new chapter for Mercedes-Benz and the future of mobility.

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