Nexa Renews Partnership with SIIMA, Launches the Streaming Academy Awards 2024
New Delhi, 6th June 2024: Maruti Suzuki India Limited (MSIL) proudly announces the renewal of its Nexa alliance with the South Indian International Movie Awards (SIIMA) for the second consecutive year. This partnership now brings forth the innovative Nexa Streaming Academy Awards 2024, a dedicated platform to celebrate and honor India’s burgeoning digital content creation sector.
As Nexa embarks on another year with SIIMA, the initiative underscores its commitment to fostering creativity and innovation in the digital landscape. The Nexa Streaming Academy Awards 2024 aims to recognize the exceptional talent of storytellers, influencers, and content creators who are reshaping the digital domain.
Partho Banerjee, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, expressed, “The Nexa Streaming Academy Awards are more than an award ceremony; they are a celebration of digital creativity and a vision for the future of entertainment. By honoring the remarkable talent from the digital sphere, we aim to inspire and empower the next generation of storytellers. Together with SIIMA, we are pioneering a new era of storytelling where possibilities are limitless, and inspiration is boundless. These awards represent our shared commitment to nurturing creativity and innovation. We are excited to embark on this journey and look forward to the extraordinary stories that will unfold.”
Brinda Prasad Adusumilli, Chairperson of SIIMA, echoed this sentiment, stating, “Post-pandemic, digital platforms have become the primary source of content consumption, transcending language barriers. At SIIMA, we believe in creating events that celebrate the best of streaming content, irrespective of language. We are thrilled to partner with Nexa in this initiative, as Nexa shares our belief in celebrating excellence.”
The Nexa Streaming Academy Awards, embodying Nexa’s ‘Create. Inspire’ philosophy, will honor outstanding achievements across diverse Indian languages and platforms. With 24 award categories, the event aims to foster a thriving ecosystem that encourages creators to push boundaries, experiment with formats, and connect with audiences in novel ways.
The awards ceremony is scheduled for 21st July 2024. Streaming platforms and producers can submit their entries for nomination through the official website, streamingacademy.in, by 14th June 2024. The jury will consist of renowned industry veterans, ensuring a fair and prestigious evaluation of entries.
In this renewed collaboration, Nexa and SIIMA continue to pave the way for the future of digital storytelling, celebrating the innovative spirit that drives India’s digital content creation.
