Kochi, September 3, 2024 — In a major boost to Kerala’s football landscape, Mahindra & Mahindra Ltd., India’s premier SUV manufacturer, has officially inked a title sponsorship agreement with the newly-formed Super League Kerala (SLK). The league, now known as the Mahindra Super League Kerala, is set to kick off its inaugural season on September 7, 2024, at the historic Jawaharlal Nehru International Stadium in Kochi.
As Kerala braces for a thrilling chapter in its sporting history, the Mahindra Super League Kerala will feature six competitive teams: Forca Kochi FC, Malappuram FC, Thiruvananthapuram Kombans FC, Kannur Warriors FC, Calicut FC, and Thrissur FC. These franchises are poised to captivate football enthusiasts throughout the state as they vie for supremacy in this groundbreaking tournament.
Mahindra’s sponsorship signals more than just a financial partnership; it embodies a shared commitment to Kerala’s passion for sports, community engagement, and excellence. The league’s debut aligns perfectly with Mahindra’s core values of resilience and innovation, mirrored in their flagship SUVs that will be showcased throughout the event.
Kerala’s love for football is legendary, and the Mahindra Super League Kerala promises to bring this passion to the forefront, offering fans an exhilarating spectacle. As Mahindra continues its investment in major sporting events globally—including the IPL, FIFA World Cup, and ICC Men’s Cricket World Cup—the auto giant further cements its dedication to nurturing India’s vibrant sports culture.
This collaboration marks the dawn of a new era for Kerala football, blending local fervor with Mahindra’s bold vision for the future.