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Citroën Introduces Exclusive C3 Aircross ‘Dhoni Edition’ in Limited Run

Only 100 Units of the Limited C3 Aircross ‘Dhoni Edition’ Available Starting at INR 11.82 Lakhs

Special Features Include Dhoni Decal, Custom Accessories, and a Chance to Win Signed Merchandise

Chennai, 18 June 2024: Citroën India has unveiled a special edition of its popular SUV, the C3 Aircross, in a tribute to cricket legend and brand ambassador, Mahendra Singh Dhoni. Dubbed the ‘Dhoni Edition’, this exclusive variant is limited to just 100 units, each designed to reflect Dhoni’s iconic style and appeal to both cricket enthusiasts and automotive fans.

The ‘Dhoni Edition’ C3 Aircross boasts a range of custom accessories and unique design elements. These include a distinctive Dhoni decal, color-coordinated seat covers, cushion pillows, seat belt cushions, illuminated sill plates, and a front dashcam, all enhancing the vehicle’s aesthetic and functional appeal.

Adding to the excitement, every ‘Dhoni Edition’ C3 Aircross comes with a special Dhoni-themed goodie in the glove box. Among these 100 exclusive cars, one lucky buyer will find a glove signed by Dhoni himself, making it a prized possession for any cricket fan.

Shishir Mishra, Brand Director of Citroën India, expressed his excitement about this special edition, saying, “We are thrilled to unveil the exclusive ‘Dhoni Edition’ of the C3 Aircross, available in a limited run of only 100 units. Our brand ambassador Dhoni epitomizes resilience, leadership, and excellence—qualities that align perfectly with Citroën’s dedication to delivering outstanding experiences. This rare, limited edition is a unique tribute to Dhoni’s legendary journey, offering an unparalleled opportunity for fans to own a piece of automotive history. Don’t miss your chance to be one of the few to experience this extraordinary collaboration!”

The ‘Dhoni Edition’ C3 Aircross is now available for booking at Citroën dealerships across India, with prices starting from INR 11.82 lakhs. The standard C3 Aircross range starts at 8.99 lakhs onwards, providing a variety of options for interested customers.

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