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A Milestone on the Road to Innovation: Hyundai’s Creta Hits 1 Lakh Bookings, Shifting Gears in India’s Auto Industry

Gurugram, April 10, 2024 – Hyundai Motor India Limited (HMIL) is riding high on success as its flagship SUV, the new Creta, speeds past the impressive milestone of 1 lakh bookings within just three months of its launch. Redefining luxury, safety, and performance, the Creta has captured the imagination and hearts of customers across India, marking a momentous chapter in Hyundai’s journey of innovation and excellence.

The surge in bookings highlights a significant trend among Indian consumers, with a staggering 71% opting for sunroof variants and 52% choosing connected car features. This preference underscores a dynamic shift towards more technologically advanced and feature-rich vehicles, mirroring the evolving aspirations of the young and tech-savvy Indian demographic.

“The overwhelming response to the new Creta underscores our commitment to delivering beyond expectations,” stated Tarun Garg, COO of Hyundai Motor India Ltd. “The preference for sunroof and connected car variants is a clear indication of the changing preferences among Indian customers. Our aim with the new Creta was not just to meet but exceed these evolving expectations, reinforcing our pledge towards ‘Make in India’ and setting new benchmarks in the SUV segment.”

Breaking new ground, Hyundai has also introduced a female brand ambassador for the Creta, a pioneering move in the Indian automotive industry, further solidifying its commitment to challenging stereotypes and embracing inclusivity.

Engineered with Hyundai’s Global Design Philosophy of ‘Sensuous Sportiness’, the new Creta boasts a robust design that commands attention on the road. Its cutting-edge features, including an advanced Level 2 ADAS safety suite and a powerful 1.5 Liter Turbo GDI engine, set a new standard for the SUV category in India.

Safety is paramount in the design of the new Creta, featuring a superstructure that ensures maximum protection for all occupants. Its comprehensive safety suite includes 36 standard safety features and over 70 advanced safety features, such as 6 airbags, Electronic Stability Control (ESC), and an Advanced Driver Assistance Systems (ADAS) with 19 features like Forward Collision Warning & Avoidance Assist, Smart Cruise Control, and more.

With its unparalleled safety, groundbreaking technology, and captivating design, the new Hyundai Creta is not just an SUV; it’s a testament to Hyundai’s commitment to innovation, safety, and excellence, setting a new course for the future of mobility in India.

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