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Enhanced Hyundai 2025 Santa Cruz Makes World Debut at the New York International Auto Show

NEW YORK, March 27, 2024 – At the prestigious New York International Auto Show, Hyundai took the wraps off the enhanced 2025 Santa Cruz, showcasing a host of upgrades that redefine its Sport Adventure Vehicle segment. The reveal was led by key Hyundai executives, including Brad Arnold, senior design manager of exteriors, and José Muñoz, president and Global COO, who highlighted the vehicle’s more aggressive stance, cutting-edge technology, and increased off-road capabilities.

The 2025 Santa Cruz debuts with a bold new front design, characterized by more vertical lines, redesigned headlamps, and a new grille that collectively contribute to a wider, more robust stance. Particularly notable is the XRT model, which now features exclusive enhancements like all-terrain tires, front tow hooks, and an improved off-road capability, underscoring its appeal to adventure seekers.

Interior refinements include a panoramic curved display that merges the driver information cluster with the infotainment system, providing a seamless digital experience. The addition of wireless Apple CarPlay and Android Auto as standard across all trims, along with new safety technologies, further elevates the Santa Cruz’s appeal.

The exterior isn’t the only aspect to receive an update; the interior benefits from a redesigned dashboard, more ergonomic controls, and additional storage spaces, creating a high-tech yet functional cabin environment. These changes mirror the vehicle’s rugged exterior enhancements, maintaining consistency in design philosophy.

Under the hood, the 2025 Santa Cruz offers two powertrain options: a standard 2.5L four-cylinder engine and a more powerful 2.5L turbocharged engine, both designed for efficiency and dynamic performance. The addition of a new tow mode for turbocharged models enhances the vehicle’s utility, making it an ideal companion for towing and adventure.

Safety features see a significant upgrade with the introduction of Forward Attention Warning (FAW), among other advanced driver assistance systems, ensuring a safer driving experience. New color options, including Rockwood Green and Canyon Red, alongside medium gray seating surfaces, offer personalization to suit any style.

The launch of the 2025 Santa Cruz at the New York International Auto Show not only underscores Hyundai’s commitment to innovation and design excellence but also sets a new benchmark for the Sport Adventure Vehicle category. With its arrival at Hyundai dealerships this summer, the 2025 Santa Cruz is poised to exceed customer expectations and redefine the standards of adventure-ready vehicles.

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