Detroit, MI: In a move that’s more rocket science than road trip, Honda is shifting gears into a hydrogen-fueled future, aiming to leave carbon footprints in the dust. The company announced today that it’s not just about cars anymore – they’re talking trucks, construction equipment, and even lunar rovers!
Starting in Michigan, the new Honda fuel cell system is rolling off the production lines at the Fuel Cell System Manufacturing LLC (FCSM), a joint venture with General Motors. It’s the first time hydrogen fuel cells are being mass-produced, marking a giant leap in green technology.
Jay Joseph, VP of sustainability & business development at American Honda, couldn’t contain his excitement: “This isn’t just a choice between battery electric or hydrogen fuel cells. It’s about finding the right energy for the right place to zip us into a carbon-neutral future.”
The company’s “Triple Action to Zero” approach doesn’t stop at vehicles. Honda plans to use 100% sustainable materials to create a circular economy, essentially making new vehicles out of old ones. Plus, they’re focusing on clean, renewable energy sources, including electrification and hydrogen.
Honda’s hydrogen business strategy is like a Swiss Army knife – versatile and ready for action. Beyond fuel cell electric vehicles (FCEVs), they’re eyeing commercial vehicles, stationary power stations, and even construction machinery. Their goal? To stimulate demand for hydrogen and make society carbon-neutral.
And if you think that’s cool, wait for this: Honda’s planning to launch an all-new CR-V FCEV this year, the only fuel cell electric passenger vehicle made in America. They’re also co-developing a zero-emissions fuel cell-powered heavy-duty truck with Isuzu Motors – the Giga Fuel Cell.
But wait, there’s more! Honda is also dabbling in space tech, partnering with the Japan Aerospace Exploration Agency (JAXA) to develop a “circulative renewable energy system” for lunar rovers. It’s like a sci-fi movie, but real.
To ensure the success of their hydrogen-powered dreams, Honda is not just producing; they’re building partnerships to strengthen the overall hydrogen ecosystem. They’re involved in everything from hydrogen generation to workforce development and after-sales service.
In conclusion, Honda is not just revving up engines; they’re revving up a revolution. From the streets to outer space, they’re driving full-throttle towards a sustainable future. So buckle up, because Honda’s hydrogen journey is just getting started.