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MG M9 Drives Into India’s Elite Circles with Ashneer Grover’s Latest Acquisition

Gurugram: When it comes to blending sharp business instincts with a sharp automotive eye, few names stand out like Ashneer Grover. The entrepreneur and investor, known for his candid takes and fondness for practical luxury, has now added the MG M9 – The Presidential Limousine to his growing car collection—signalling that India’s elite may have found their new favourite rear seat.

Because let’s be honest: in a country where traffic meetings sometimes outlast boardroom meetings, rear-seat comfort isn’t a luxury—it’s survival strategy.


Luxury That Means Business

The MG M9 is not chasing sportscar drama or flashy theatrics. Instead, it plays a different card—executive indulgence with everyday usability.

At the heart of its appeal are the Presidential Seats, offering:

  • 16-way electric adjustment
  • 8 massage modes
  • Heating and ventilation
  • Intelligent armrest controls

Add to that a yacht-style dual sunroof, ambient lighting, and plush Cognac brown leather upholstery, and the cabin begins to resemble a high-end lounge more than a conventional MPV.

For entrepreneurs who treat highways like extended office corridors, the M9 feels less like transportation and more like a moving executive suite.


Tech-Savvy, Not Just Show-Savvy

The M9 ensures the journey sounds as good as it feels, thanks to a 13-speaker premium audio system complete with subwoofer and amplifier.

On the outside, it commands attention with:

  • A bold trapezoidal grille
  • Split LED headlamps
  • Waterfall-style LED taillamps
  • Confident stance on 19-inch ContiSeal™ tyres

Available in Pearl Lustre White, Metal Black, and Concrete Grey, the M9 manages to look stately without shouting for attention—much like a seasoned CEO walking into a room.


Safety: Presidential, Not Just Positional

Beyond comfort and aesthetics, the MG M9 places strong emphasis on safety. Built with ultra-high-strength steel construction, it comes equipped with:

  • 7 airbags
  • Level 2 ADAS
  • 5-star safety ratings from Euro NCAP and ANCAP

In an era where informed buyers demand both luxury and layered protection, this combination adds to the M9’s growing credibility among high-profile owners.


A New Status Symbol?

The MG M9 is currently available for experience and bookings across 15 SELECT Experience Centres in 14 key cities, reflecting its focused, premium positioning.

Ashneer Grover’s latest acquisition reinforces a broader trend: India’s affluent buyers are shifting from flamboyant to functional luxury. The new-age status symbol isn’t just about how fast you arrive—but how comfortably and intelligently you do.

And if the rear seat feels presidential while the brand value rises quietly in the background, that’s simply good business.

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