Chennai / Latur — Isuzu Motors India has shifted gears on its service expansion strategy by inaugurating a brand-new authorised service centre in Latur, Maharashtra. The facility, operated by Garje Motors, spans an impressive 25,000 sq. ft. and sits right in MIDC Latur, a zone as known for industry as much as it is for endless chai breaks during project discussions.
The inauguration was attended by Amit Deshmukh, Member of Legislative Assembly of Maharashtra, who served as the Special Guest—bringing a touch of administrative horsepower to the brand’s new pit lane. Senior officials from Isuzu Motors India, along with key representatives from Garje Motors, also participated in the ceremony.
“Growing Market, Growing Service” — The Isuzu Way
Echoing the brand’s commitment to reliable after-sales support, Toru Kishimoto, Deputy Managing Director, Isuzu Motors India, emphasised that the Latur centre is more than just a new pin on the map.
“With Latur emerging as a strategic market, expanding our service footprint becomes essential to support our growing customer base. The inauguration of the new authorised service centre reaffirms our commitment to accessible, high-quality after-sales support. Through our collaboration with Garje Motors, we continue to uphold the reliability, efficiency, and service excellence associated with ISUZU.”
Translation: Customers shouldn’t have to drive halfway to Pune or Aurangabad just to get their oil change or differential looked at.
Local Partnership, Local Confidence
For Mukesh Rajabhau Garje, Dealer Principal of Garje Motors, the inauguration carries local pride and big ambitions.
“It is an honour to partner with Isuzu Motors India and bring specialised ISUZU service expertise to Latur. With our modern infrastructure and dedicated team, we are committed to delivering a superior service experience that prioritises customer satisfaction and trust. This new service centre marks a significant milestone for us, and we look forward to supporting ISUZU owners across the region.”
And if you know Latur’s agricultural, commercial, and industrial landscape, you know exactly who will be lining up: D-MAX S-Cab operators, V-Cross enthusiasts who take “off-road” literally, and fleet owners whose vehicles rack up kilometres faster than tea stalls refill sugar.
What’s Inside the New Facility
The Garje Motors–Isuzu ASC is equipped to handle:
- Routine maintenance – from engine oil and filter changes to brake checks
- Advanced mechanical diagnostics – transmissions, suspension, drivetrain, electrical
- Specialised repair services – tailored for commercial fleets and utility usage
Located at a major mobility corridor within the MIDC region, the service centre acts as a strategic hub for regional logistics, intercity movement, and agricultural transport networks. Drivers passing through Latur no longer need to pray that their truck doesn’t make a weird noise at night — the experts are now nearby.
Why This Matters
As utility vehicle sales rise across Tier-2 and Tier-3 markets, manufacturers are discovering a universal truth: after-sales confidence sells more vehicles than brochures do. By investing in robust service ecosystems, Isuzu Motors India not only protects its existing customer base but builds trust with new buyers in regions where vehicle uptime is part of everyday livelihood.
