Expanding Presence: Nexa Network Now Spans Over 300 Cities Nationwide
Bengaluru / New Delhi, 23 August 2024 – Maruti Suzuki India Limited has reached a significant milestone in its journey, inaugurating its 500th Nexa sales outlet in Bengaluru, Karnataka. This achievement marks a substantial expansion of the company’s presence, with its overall sales network now encompassing 3,925 outlets across 2,577 towns and cities.
Expressing gratitude towards customers and partners, Hisashi Takeuchi, Managing Director & CEO of Maruti Suzuki India Limited, stated, “We are deeply thankful for the trust and loyalty our customers and dealer partners have shown in Maruti Suzuki. Their support drives us to consistently push boundaries and strive for excellence.”
Takeuchi emphasized the importance of customer satisfaction, highlighting that proximity and the quality of the buying experience are key factors in Maruti Suzuki’s success. “As India continues to grow, so do the preferences of our customers. Our focus remains on exceeding these expectations, both through our products and by delivering an unparalleled purchasing experience. The expansion of our Nexa network is a testament to our commitment to bringing the ‘Joy of Mobility’ to more people across the country.”
Launched in July 2015, the Nexa retail channel was created to offer an elevated car buying experience, targeting a new segment of customers. Within just a year, Nexa had established 100 outlets in 94 cities. In the fiscal year 2023-2024, Nexa achieved a remarkable 54% growth in sales, with over 561,000 vehicles sold, significantly outpacing industry growth. Today, Nexa contributes nearly 30% to Maruti Suzuki’s domestic sales, with popular models like the Ignis, Baleno, Fronx, Ciaz, Jimny, XL6, Grand Vitara, and Invicto being sold through this channel.
This latest addition in Bengaluru underscores Maruti Suzuki’s commitment to expanding its reach and continuing to provide an exceptional automotive experience to its customers across India.