Pune, India | August 21, 2024 – As India prepares for the challenges of the monsoon season, Schaeffler India has launched an engaging digital campaign spotlighting their latest innovation: the Schaeffler TruPower Wiper Blades.
Understanding the critical role wiper blades play in ensuring driver safety during adverse weather, Schaeffler’s new range promises to deliver unmatched performance and longevity. Crafted from premium-grade rubber and boasting an aerodynamic design, the Schaeffler TruPower Wiper Blades are engineered to maintain crystal-clear visibility even in the harshest conditions. The product line includes both Premium Plus Frame and Ultra-Premium Frameless variants, catering to a variety of vehicles from passenger cars to light commercial vehicles.
Arbind Singh, Vice President of Automotive Aftermarket at Schaeffler India, expressed his excitement about the campaign, remarking, “This ad film is not just about showcasing a product; it’s about reinforcing the trust our customers place in Schaeffler. Our TruPower Wiper Blades are more than just a necessity—they’re a reliable companion on every journey. We remain committed to enhancing the driving experience through cutting-edge motion technology and dependable products, and this campaign is a reflection of that dedication.”
Schaeffler India invites everyone to view the new advertisement on their YouTube channel, Schaeffler Repxpert, and share their thoughts in the comments.
