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Fiat’s Electric Harmony: When Cars Meet Couture and Concertos

Auburn Hills, Mich., March 11, 2024 – In a dazzling display of innovation that sings to the tune of Italian elegance and auditory excellence, Fiat today announced the debut of two electrifying additions to its all-electric 500e fleet: the “Inspired By Beauty” and “Inspired By Music” models. These latest creations, unveiled by Fiat CEO Olivier Francois at the Aspen Ideas: Climate event in Miami, Florida, are designed to embody the very essence of Italian culture—combining the iconic Fiat 500e with the nation’s renowned love for music and unparalleled sense of beauty.

The “Inspired By Beauty” model is a tribute to aesthetic elegance, offering a stunning rose gold exterior that makes it stand out in any crowd. This model is not just about looks; it brings comfort and style to the interior with beige eco-leather seats and a soft-touch steering wheel, ensuring that drivers are surrounded by beauty, inside and out.

On the other hand, the “Inspired By Music” model is a symphony on wheels, designed in collaboration with the maestro himself, Andrea Bocelli. Coated in Piano Black paint, this vehicle features a state-of-the-art JBL 7-speaker audio system, complete with a subwoofer that promises to deliver an unparalleled acoustic experience. Music lovers will rejoice in the Virtual Venues feature, which transforms the car’s interior into iconic music settings, from a personal music room to the grandiose Giuseppe Verdi Opera House in Pisa.

Both models mark a significant milestone for the Fiat 500e in North America, as they introduce the Level 2 active driving assist system (ADAS) for the first time, positioning the 500e as the only electric vehicle in its segment to offer such advanced technology. This feature, alongside the 500e’s light frame and impressive estimated range of 149 miles (240 kilometers), underscores Fiat’s commitment to merging style, sustainability, and state-of-the-art technology.

Available for order today and set to hit dealers in the third quarter of 2024, the “Inspired By Music” and “Inspired By Beauty” models are priced starting at $36,000, including destination fees. With these additions, Fiat not only celebrates Italian culture but also sets a new standard for electric vehicles, proving that when cars meet couture and concertos, the result is nothing short of electrifying.

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