Get Ready to Turbocharge Your Game with the All-Electric Macan Skins for Your Favorite Heroes!
In an electrifying announcement that’s revving up the gaming and automotive worlds, Porsche and Blizzard Entertainment have kicked off an unprecedented partnership, unveiled today at the South by Southwest (SXSW) festival. This spring, Overwatch 2 players are in for a high-octane treat, with the introduction of special Porsche-themed skins, including the sleek, all-electric Macan, for two of the game’s beloved characters.
This venture marks Porsche’s thrilling lane change from traditional racing games to the action-packed universe of Overwatch 2, one of the planet’s most adored free-to-play games, accessible on PC, Xbox, PlayStation, and the Nintendo Switch. With this collaboration, Porsche is steering into uncharted territory, aiming to dazzle the game’s youthful and diverse audience with the brand’s signature elegance in a fun and unexpected manner.
“The vibrant and varied community of Overwatch 2 presents an exhilarating opportunity for us,” expressed Deniz Keskin, Porsche AG’s Head of Brand Management and Partnerships. “The game’s rich narrative and relatable heroes made it the perfect partner for us to drive a brand collaboration powered by the narrative of our new all-electric Macan.”
As players gear up for the collaboration’s debut this spring, they can look forward to an arsenal of Porsche-inspired cosmetics, including two skins that encapsulate the luxury brand’s design ethos. Leading the pack is a skin for D.Va, a fan-favorite character known for her competitive gaming background and her battle-ready Mech. The new skin is a fusion of D.Va’s futuristic Mech and the Macan Electric’s design elements, featuring the vehicle’s iconic sleek light unit and the signature four-point daytime running lights. A life-sized Mech statue, showcasing the collaboration, made its first appearance at SXSW and will continue to tour various events throughout the year.
Tina Wei, a concept artist for the Overwatch team, shared her excitement about the fusion of aesthetics: “The collaboration with Porsche allows us to meld their iconic design philosophy with our vision for Overwatch 2 heroes, particularly D.Va’s Mech, marrying functionality with futuristic elegance.”
Overwatch 2 is set in an optimistic vision of the near future, where heroes from all walks of life come together to battle across globe-spanning locales, from the neon-lit streets of futuristic cities to serene temples. With 39 unique heroes and a myriad of dynamic maps, Overwatch 2 invites players to join forces and navigate through various challenges, embodying the spirit of cooperation and heroism.
So, buckle up, heroes! The Porsche collaboration is shifting Overwatch 2 into high gear, promising an experience that’s as thrilling on the virtual battlefield as it is on the open road.
