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Daihatsu Dilemma: Toyota Pledges Full Support After Ministry Slaps ‘Get-Your-Act-Together’ Order

Toyota City, Japan, January 16, 2024 – In a mix of regret and resolve, Toyota Motor Corporation (Toyota) extends its heartfelt apologies to stakeholders galore, including customers, suppliers, and dealers. The apology comes in the wake of Daihatsu Motor Co., Ltd. (Daihatsu) getting caught in procedural snafus, triggering a stern rectification order from the Ministry of Land, Infrastructure, Transport and Tourism.

Today, Daihatsu found itself on the receiving end of a bureaucratic wrist-slap, courtesy of the Ministry. Toyota, the automotive giant, is stepping up to the plate, offering Daihatsu a helping hand. The plan? A thorough overhaul of Daihatsu’s certification processes and a deep dive into corporate culture and management reforms. The goal is clear: to restore Daihatsu’s reputation as a trustworthy and preferred company.

Moving forward, Toyota and Daihatsu are joining forces to address the concerns of their customer base, suppliers, and dealers with grace and professionalism. Furthermore, Toyota is gearing up to share a detailed action plan for Daihatsu’s revival and transformation. This plan, aiming to prevent any repeat of such incidents, will be unveiled in about a month. Stay tuned for more updates on this corporate turnaround tale.

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