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Nissan Expands Network with New Sales and Service Hub in Salem, Tamil Nadu

Skyline Nissan Showroom and Service Workshop Offer Cutting-edge Customer Experience

Salem, May 11, 2024: Nissan Motor India Pvt. Ltd. (NMIPL) has broadened its footprint in Tamil Nadu by opening a state-of-the-art sales showroom and service workshop under the Skyline Nissan brand in Salem. The dual-purpose facility spans a combined 18,300 square feet, promising an unparalleled experience for customers, from the initial purchase to after-sales service.

The new Skyline Nissan Showroom covers 3,300 square feet, while the service workshop boasts an impressive 15,000 square feet, providing comprehensive vehicle maintenance and repair services. With expertly trained staff and advanced facilities, Nissan aims to deliver a smooth and satisfying customer journey.

Saurabh Vatsa, Managing Director of NMIPL, highlighted the importance of these new customer touchpoints. “The addition of our Salem facilities aligns with our commitment to offering superior customer service. Skyline Nissan’s showroom and workshop aim to be hubs of automotive excellence, ensuring seamless ownership experiences,” he said. Vatsa also emphasized Nissan’s focus on network expansion, aiming to exceed 300 touchpoints nationally this fiscal year.

This new venture boosts Nissan’s network in Tamil Nadu to 28, reinforcing the company’s dedication to delivering customer-focused solutions. Nationwide, Nissan now operates across 272 touchpoints.

Nissan also continues to meet evolving customer needs with the recent launch of the Magnite EZ-Shift and the Magnite Kuro Special Edition in October 2023. Both models expand the Magnite family with features that cater to diverse preferences.

NMIPL integrates online and offline touchpoints under its Phygital distribution model, creating a streamlined purchasing experience. Customers can seamlessly manage their car-buying journey with integrated payment options, offering the flexibility to visit showrooms or complete transactions digitally.

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