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Toyota Strengthens West Bengal Presence With 27,000-Sq-Ft Siliguri Dealership

Siliguri: Toyota Kirloskar Motor (TKM) has expanded its retail and service network in West Bengal with the inauguration of a new Prakash Toyota dealership in Siliguri, taking the automaker’s presence in the state to 45 customer touchpoints.

The new dealership was inaugurated by Chirag Paswan, Union Minister for Food Processing Industries, Government of India, in the presence of Sachin Sharma, Vice President – East Region, Sales-Service-Used Car, Toyota Kirloskar Motor, and Vijay Prakash, Dealer Principal, Prakash Toyota.

Located at 4/336, Sevoke Road, near I.G. Office Checkpost, Ward 43, Siliguri, the facility covers 27,000 sq. ft. It operates as a 3S dealership, combining sales, service and spare-parts operations under one roof.

The facility is staffed by trained personnel and has been designed in line with Toyota’s operating standards, providing customers with access to vehicle sales, maintenance and after-sales support throughout the ownership cycle.

Sachin Sharma, Vice President – East Region, Sales-Service-Used Car, Toyota Kirloskar Motor said, “The launch of our new dealership in Siliguri reflects Toyota’s continued commitment to enhancing customer accessibility and strengthening our presence across West Bengal. This expansion marks an important step in bringing our products, services, and ownership experience closer to customers in the region. As we grow our network, our focus remains on creating greater value at every touchpoint of the ownership journey while anticipating the evolving mobility aspirations of our customers and communities.”

The dealership will retail Toyota’s full product portfolio, including the Urban Cruiser Ebella, All-New Camry and Urban Cruiser Taisor.

Other models available through the facility include the New Innova Crysta, Innova Hycross, Fortuner Legender, Hilux, Glanza, Urban Cruiser Hyryder and Rumion, alongside premium models such as the LC300 and Vellfire.

Vijay Prakash, Dealer Principal, Prakash Toyota said, “We are pleased to partner with Toyota Kirloskar Motor in bringing world-class products and services closer to customers in West Bengal. This collaboration reflects our shared commitment to delivering exceptional ownership experiences built on trust, quality and customer satisfaction. We look forward to serving the evolving mobility needs of our customers and becoming a trusted mobility partner for communities across the region.”

The Siliguri opening comes as automakers continue to broaden their physical retail and after-sales networks beyond major metropolitan centres, where convenient access to servicing can be almost as important to buyers as what sits under the bonnet.

For Toyota, the new outlet strengthens its coverage in West Bengal while giving customers in and around Siliguri a larger integrated destination for vehicle purchases, servicing and spare parts. With 45 customer touchpoints now operating across the state, the expansion underlines the continuing importance of dealership networks even as the car-buying journey becomes increasingly digital.

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