Mumbai: Audi India has opened bookings for the all-new Audi Q3, marking the next step in the German luxury carmaker’s expansion of its SUV line-up in the country. Customers can reserve the new-generation luxury SUV with an initial booking amount of ₹1,00,000.
Bookings can be made through the Audi India website, the ‘myAudi connect’ application or at Audi India dealerships across the country.
The all-new Q3 will be powered by a 2.0-litre petrol engine and will feature Audi’s quattro all-wheel-drive system. Audi said the SUV will also offer several segment-first features, although further details have not yet been disclosed.
Balbir Singh Dhillon, Brand Director, Audi India, said, “Today marks an exciting milestone as we open bookings for the all-new Audi Q3. The all-new Audi Q3 brings together everything today’s Audi customer is looking for — a striking and progressive design, sophisticated technology, dynamic performance and everyday versatility. It is unmistakably Audi, yet more expressive, more intuitive and more connected to the way our customers live today. We have seen strong interest in the all-new Q3, and the opening of bookings is an important moment for us as we continue to strengthen our SUV portfolio.”
Audi describes the new Q3 as combining expressive design, performance and everyday usability, with the model continuing to occupy an important position within the brand’s Q range of SUVs.
The confirmation of quattro all-wheel drive is particularly notable for the Indian-specification Q3, adding a performance-oriented element to a model designed primarily for the premium compact SUV segment. The 2.0-litre petrol engine should also keep the Q3 firmly on the conventional combustion-engine side of Audi’s increasingly diversified product portfolio — at least for this version.
Audi has not detailed the SUV’s complete equipment list, pricing or delivery schedule in the booking announcement. Those figures will ultimately determine how the new Q3 stacks up in India’s increasingly competitive luxury SUV market, where buyers tend to scrutinise everything from horsepower to touchscreen size with almost equal enthusiasm.
With bookings now officially underway, the all-new Q3 becomes another key product in Audi India’s SUV strategy. Its combination of a 2.0-litre petrol engine, quattro all-wheel drive and a new generation of technology is expected to form the core of its appeal as Audi seeks to strengthen its presence in one of the luxury car market’s most closely contested segments.
