Gurugram: In a move that proves accessibility is no longer just a checkbox but a headline-worthy priority, Hyundai Motor India Limited has announced a major milestone for its ‘Samarth by Hyundai’ initiative. The sunny state of Goa has officially become the first in the country to adopt the Samarth Accessibility Metric (SAM)—India’s first comprehensive framework designed to rate and improve accessibility for persons with disabilities.
And no, this isn’t just another policy gathering dust in a government file. It’s already being put into action.
The Samarth Accessibility Metric, developed in collaboration with the Samarthyam Centre for Universal Accessibility, aims to create inclusive infrastructure across public spaces, hospitality, and mobility ecosystems. With Goa’s Department of Empowerment of Persons with Disabilities and the State Commission for Persons with Disabilities backing the initiative, SAM has received a strong institutional push—something that often determines whether good ideas actually go somewhere.
Adding a real-world example to the framework, Vivanta Panaji has become the first hotel in India to receive a Silver Tier rating under SAM. Think of it as a Michelin star—but for accessibility. The recognition sets a benchmark for the hospitality industry, especially in a tourism-heavy state where inclusivity can significantly enhance travel experiences for all.
Speaking on the occasion, Tarun Garg, Managing Director and CEO of Hyundai Motor India Limited, emphasized that the initiative goes beyond automobiles. According to him, “Samarth by Hyundai” is about enabling independence and accessibility in everyday environments—because mobility doesn’t end when you park your car.
Goa’s Minister for Social Welfare and Empowerment of Persons with Disabilities, Subhash Phal Dessai, highlighted the state’s continued leadership in disability inclusion, referencing initiatives like the International Purple Fest. He also called on other states to adopt SAM, effectively throwing down a (friendly) challenge across India.
Echoing the sentiment, State Commissioner Guruprasad Pawaskar underlined the importance of Public-Private Partnerships (PPP), noting that large-scale accessibility transformation requires collaboration beyond government machinery alone. Translation: teamwork makes the dream work—even in policy.
The milestone was marked by a dedicated workshop led by Dr. Anjlee Agarwal, Founder of Samarthyam Centre, at Vivanta Panaji. The event saw participation from over 16 hospitality groups—suggesting that the industry is not just listening, but taking notes.
With Goa setting the precedent, the Samarth Accessibility Metric could soon become a nationwide standard. And if that happens, India’s travel and infrastructure landscape might just become more inclusive—one ramp, one doorway, and one thoughtfully designed space at a time.
Because in the journey toward progress, accessibility isn’t a detour—it’s the main road.
