Hyundai Launches ‘Drive to Win’ Contest Offering Exclusive Prizes and Experiences
Gurugram, July 19, 2024 – Hyundai Motor India Limited (HMIL) is set to rev up excitement this season with its new partnership with the popular reality TV show, Colors Khatron Ke Khiladi. This marks Hyundai’s first-ever collaboration with the show, promising an adrenaline-pumping season featuring the new Hyundai Creta.
In this thrilling partnership, viewers will get to witness the Hyundai Creta Ticket To Finale Stunt, a standout feature in the show. Hosted by the celebrated director and TV host Rohit Shetty, this segment will showcase the 2024 Hyundai Creta in all its glory. The highlight of the stunt is that the winner will secure a direct ticket to the finale, making it a pivotal moment in the competition.
Adding more fuel to the excitement, HMIL has introduced the Hyundai Drive to Win contest. This contest invites consumers to visit Hyundai showrooms for test drives, with the opportunity to win a brand-new Hyundai Exter. Additionally, five lucky participants will get the chance to meet Rohit Shetty and the contestants of Khatron Ke Khiladi Season 14.
Tarun Garg, COO of Hyundai Motor India Limited, expressed his enthusiasm about the collaboration:
“We are thrilled to partner with Colors Khatron Ke Khiladi this year. The show epitomizes adventure and excitement, aligning perfectly with HMIL’s brand ethos. This collaboration allows us to connect with the youth and adventure enthusiasts, showcasing the New Hyundai Creta 2024. By integrating our brand into this high-energy format, we aim to create unique and engaging experiences for our customers, driving brand engagement and solidifying our presence further in the Indian market.”
The Hyundai Drive to Win contest is designed to boost showroom visits and engagement, providing customers with unique opportunities and exclusive experiences. Those interested can visit their nearest Hyundai showrooms to participate and learn more about the contest.
Colors Khatron Ke Khiladi, known for its adrenaline-fueled entertainment, aligns perfectly with HMIL’s goal of creating new and exciting experiences for its customers, connecting with the youth, and enhancing brand engagement.
