Mumbai: Buying a new car is fun. Owning it for years without worrying about service bills, roadside surprises or “sir, this is extra” moments—that’s the real luxury. Keeping this very human emotion in mind, Škoda Auto India has announced Škoda Super Care, a brand-wide ownership programme that will be rolled out across its entire product range from 2026 onwards.
In simple terms, Škoda has decided to make the ownership journey as thoughtfully engineered as its cars. The new Super Care programme bundles together a 4-year standard warranty, 4-year roadside assistance and 4 labour-free services, all under one clean, predictable framework. Yes, four really is the magic number here—and no, customers don’t need a calculator to figure out what’s covered.
Designed to connect customers with Škoda’s service ecosystem early in their ownership journey, Super Care focuses on affordability, transparency and long-term peace of mind. The programme will be delivered through Škoda’s expansive service network spread across 183 cities with over 325 customer touchpoints, ensuring support is never too far away.
Commenting on the initiative, Ashish Gupta, Brand Director, Škoda Auto India, said the idea was simple but powerful. Ownership, he explained, isn’t just about driving out of the showroom—it’s about confidence every time a customer drives, services or seeks support. With Super Care, customers receive four years of comprehensive coverage along with four free services, including newly introduced Škoda Check-in services at 1,000 km and 7,500 km, ensuring an early and reassuring connect with the brand’s service ecosystem. The goal, he added, is predictable costs, strong support and one less thing for customers to worry about—something every car owner can appreciate.
Ownership, made refreshingly simple
Under Škoda Super Care, customers can choose from new maintenance plans tailored to different ownership needs. As standard across the model range, the programme includes four years of warranty, four years of roadside assistance and four labour-free services. These cover periodic maintenance at 15,000 km and 30,000 km, along with the early check-ins that help customers settle into ownership smoothly—almost like a friendly “how’s the car doing?” call, but in workshop form.
This integrated approach is designed to strengthen long-term ownership value by ensuring transparency in pricing, clear service communication and easy scheduling through digital and dealer channels. Genuine parts and trained technicians remain at the core, reinforcing trust at every step.
A more transparent service experience
Škoda Super Care also upgrades the service experience itself. Customers can expect easier bookings, itemised billing, faster turnaround times and real-time updates on service status. Support will be accessible through authorised service centres, digital platforms and the Škoda call centre—because waiting without updates should never be part of the ownership experience.
Strengthening value beyond the car
With Super Care, Škoda Auto India is signalling that ownership confidence is just as important as design, performance and safety. By focusing on predictable service costs, clear communication and comprehensive coverage, the brand is reinforcing its long-term commitment to customer trust.
In short, Škoda’s message for 2026 is clear: buying the car is only the beginning. The real journey—and the real comfort—comes from knowing the brand has your back, four years straight, no fine print surprises included.
