New Delhi: Buying a Maruti Suzuki in Kerala just became a little easier on the pocket—and a lot lighter on paperwork. Maruti Suzuki India Limited has signed a Memorandum of Understanding (MoU) with Kerala Grameena Bank to expand its retail car financing network, aiming to make car ownership simpler, faster and more accessible across the state.
The strategic partnership will offer retail financing solutions for new cars, pre-owned vehicles and commercial vehicles, covering Maruti Suzuki’s extensive model range. In short, whether it’s a first family hatchback, a dependable pre-owned car or a small commercial vehicle for business, financing options are now expected to arrive with fewer speed breakers.
The collaboration leverages Maruti Suzuki’s wide dealership reach and Kerala Grameena Bank’s strong grassroots presence, especially in rural and semi-urban markets. Customers can expect competitive, customer-friendly finance schemes designed to make the overall car-buying journey smoother—almost like driving on freshly laid tarmac.
The MoU was signed in the presence of senior leadership from both organisations, including Partho Banerjee, Senior Executive Officer, Marketing & Sales, and Vishal Sharma, Vice President, Maruti Suzuki Finance & Driving School, along with Vimala Vijaybhaskar, Chairperson, Kerala Grameena Bank.
Commenting on the partnership, Mr. Partho Banerjee said the tie-up reflects Maruti Suzuki’s commitment to making car ownership more affordable and convenient. He highlighted Kerala’s long-standing affection for Maruti Suzuki vehicles and noted that the collaboration would deliver customised, competitive financing options while ensuring a seamless customer experience—from inquiry to ignition.
Echoing similar sentiments, Smt. Vimala Vijaybhaskar said the association would help expand Kerala Grameena Bank’s retail car loan portfolio across the state. By combining digital capabilities with a strong local footprint, the bank aims to support first-time car buyers, small entrepreneurs and households seeking personal mobility—while also giving a quiet boost to economic activity across Kerala.
With this partnership, Maruti Suzuki and Kerala Grameena Bank seem aligned on a simple idea: when financing is easy, the road to car ownership feels a lot shorter—and the drive begins with a smile rather than a calculator.
