Gurugram, November 17, 2025: In a move that combines electric mobility with electric athleticism, JSW MG Motor India has officially partnered with national tennis prodigy–turned–pickleball champion Monica Menon under its celebrated Women of MG initiative. And yes—pickleball, the sport India is fast falling in love with, just found a new automotive ally.
The association reflects MG’s growing commitment to spotlighting women who break stereotypes, break boundaries, and—occasionally—break the sound barrier on court. Much like the MG Comet EV, pickleball celebrates agility, precision, and clever moves (plus, it’s easier to park your body on the court than parallel-park a full-size SUV).
A Champion Who Switched Courts but Not Spirit
Monica Menon’s sporting journey reads like a playbook in reinvention. A former AITA National Tennis Champion and 2010 Asian Games athlete, she pivoted to pickleball with trademark grit. Over 100 career podium finishes later, she now champions grassroots sports across Delhi-NCR—making her an ideal face for a brand that believes in emerging talent and purposeful evolution.
MG Speaks—Purposefully, With a Hint of Flair
Udit Malhotra, Head of Marketing at JSW MG Motor India, said,
“Pickleball captures the pulse of modern India—agile, intelligent, always moving forward. Monica’s journey reflects that rhythm beautifully. The MG Comet EV also moves with intent—compact yet expressive, simple yet smart. Through Women of MG, we celebrate those who redefine their paths with style and substance.”
Monica Menon on the Collaboration
In response, Monica said,
“I’m thrilled to collaborate with JSW MG Motor India—a brand that truly champions women and supports new-age sports. The Comet EV’s smart design and effortless driving experience align perfectly with the values I stand for: precision, purpose, and performance. This partnership feels meaningful and empowering.”
A Legacy of Women Who Lead from the Front
With this collaboration, JSW MG Motor India strengthens its Women of MG legacy. Previous ambassadors include:
- Tvesa Malik, professional golfer
- Deepa Malik, Khel Ratna & Arjuna Awardee
- Bhavina Patel, Tokyo Paralympic silver medallist
- Patan Girls, Gujarat’s football icons
Each partnership champions women who redefine drive—on fields, fairways, courts, and communities.
Purpose, Performance & Progress: MG’s Wider Commitment
Beyond sports, MG continues to support women through initiatives such as:
- Sewa
- Womentorship
- Drive Her Back
- Worth Waiting For
- Prerna
- MG Changemakers
These programmes underscore a philosophy where mobility meets meaning, and where progress isn’t just measured in kilometres but in communities uplifted.
MG didn’t just sign an athlete—they signed a movement.
A champion who reflects focus, finesse, and forward motion.
A collaboration that puts women at the centre of India’s mobility story.
And a reminder that whether on the pickleball court or in India’s evolving EV landscape, the future belongs to those who play smart and drive smarter.
