Gurugram: For the third consecutive year, Hyundai Motor India Limited (HMIL) is driving straight into Bollywood’s biggest night — the Filmfare Awards. This partnership is not just about glitz and glamour; it’s Hyundai’s way of merging horsepower with star power, reaffirming its role as more than just a carmaker, but a cultural connector with India’s beating cinematic heart.
🌟 Lights, Camera, Hyundai!
Hyundai’s partnership with Filmfare isn’t a one-off cameo. It’s more like a blockbuster franchise — think Fast & Furious, but with better mileage. Over the years, HMIL has cultivated deep ties with India’s entertainment industry through associations with icons like Shah Rukh Khan, Deepika Padukone, and Pankaj Tripathi — a line-up that could rival any A-list cast.
Tarun Garg, Whole-Time Director & COO of HMIL, captured the spirit perfectly:
“Just as Indian cinema keeps evolving its scripts and storylines, Hyundai continues to pioneer technologies and innovations that redefine mobility. India isn’t just a market for us — it’s family.”
👑 When the Creta Becomes the King of the Red Carpet
This year’s Filmfare association is extra special. The Hyundai Creta, lovingly crowned the “King of SUVs,” is celebrating 10 glorious years since its debut in 2015. To mark the occasion, the new Creta King will make a star-studded appearance at the awards — because let’s face it, even celebrities need something stylish to arrive in.
From setting benchmarks in design and performance to ruling sales charts, the Creta has become a household name, proving that not all heroes wear capes… some come with ventilated seats and panoramic sunroofs.
🌱 Sustainability Meets Stardom
Hyundai isn’t just showing up for the flashbulbs. Its presence at Filmfare also underscores a larger narrative — progress with purpose. With the award-winning IONIQ 5 and the highly anticipated Creta Electric leading its EV charge, Hyundai is steering India toward a greener future. Add to that meaningful CSR initiatives like Samarth by Hyundai and IONIQ 5 Forest, and the brand’s commitment to inclusive growth takes centre stage.
🎤 Curtain Call
By blending innovation with emotion, Hyundai’s continued partnership with the Filmfare Awards proves that mobility can be as aspirational as cinema. Whether it’s a superstar stepping onto the red carpet or a family stepping into their Creta, one thing is clear: Hyundai knows how to make an entrance.
