Gurugram — In a move that may prompt used car buyers to finally breathe easy (and maybe even crack a smile), Cars24 has rolled out Care+, India’s first all-in-one ownership plan for pre-loved four-wheelers. Think of it as the spa day, emergency hotline, crystal ball, and retirement plan your car never knew it needed — all rolled into one.
For decades, buying a used car in India has been like adopting a mystery pet — exciting, possibly rewarding, but fraught with “what ifs.” What if the engine coughs up a lung on the highway? What if the AC dies in peak Delhi summer? What if the resale value plummets faster than your hope on Monday mornings?
Cars24, India’s AutoTech unicorn, has finally decided it’s time to put these fears in the rearview mirror.
The Care+ Combo Platter (Hold the Headache)
Care+ bundles together four major ingredients to cook up a truly stress-free ownership experience:
- Extended Warranty: 3 years or 45,000 km coverage — including the holy trinity of car parts: engine, transmission, and AC. Add pickup & drop and pan-India service access for extra flavour.
- Annual Servicing: Certified technicians with genuine parts, real-time tracking, and more alignment than your life goals.
- 24×7 Roadside Assistance: Whether it’s a flat tyre at midnight or fuel that ghosted you, Care+ has your back (and your bonnet).
- Assured Buyback: Resale value guaranteed from Day 1, so you can upgrade without heartbreak.
Finally, Post-Sale Support That Doesn’t Vanish Like Your Warranty Card
Cars24’s own research shows more than 80% of used car buyers feel stranded post-purchase — emotionally and mechanically. A staggering 65% say they’ve never received any post-sale support, while 60% admit they have no idea whom to trust for repairs (which, frankly, sounds like most of us in adult life).
But now, those “Where do I go?” moments can turn into “Ah, Care+ has this.”
“Used car ownership in India has always come with compromises — on service, quality, and especially resale value,” says Gajendra Jangid, Co-founder and CMO of Cars24.
“Care+ flips the script. It’s not just an offering. It’s a declaration: we’ve got your back. And your car’s suspension too.”
Early Response: Love at First Service
In its soft launch, over 1,000 customers across three cities have signed up for Care+, giving it a high-octane 4.8/5 satisfaction rating. With a full national rollout planned over the next quarter, the company expects 1 in 2 customers to opt-in by year-end.
Your Used Car Just Got an Upgrade in Attitude
In a market where most platforms treat used car sales like a goodbye wave, Cars24 is offering a long-term relationship — complete with roadside support, service dates, and a guaranteed exit strategy.
So next time someone says, “Why’d you buy a used car?” — just smile, pat your keys, and whisper, “Because I’ve got Care+.”
Now that’s what we call a warranty with personality.
