BMW India has officially unveiled the new M340i xDrive, India’s quickest internal combustion engine (ICE) car, capable of rocketing from 0 to 100 km/h in just 4.4 seconds. Locally assembled at BMW’s Chennai facility, this high-performance model is now available for purchase both at BMW dealerships nationwide and online.
With over 1,000 units already sold, the M340i xDrive has established itself as India’s best-selling performance vehicle, combining an exhilarating driving experience with BMW’s signature luxury touches. The vehicle now includes M Adaptive Suspension as standard, further enhancing its dynamic control and handling, alongside updated cabin aesthetics featuring Genuine Leather Vernasca with M Stitching and a cutting-edge, wide-screen curved display powered by BMW OS 8.5.
Enhanced Styling and Cutting-Edge Features
The M340i xDrive’s exterior design is crafted to command attention. Up front, the aggressive BMW kidney grille, framed by sleek Adaptive LED headlights, gives a bold statement. The car’s flowing roofline, accented by M Design high-gloss black mirror caps, and a robust rear spoiler exude athletic charm. This model now comes in two new metallic hues: Arctic Race Blue and Fire Red, adding to the vehicle’s already impressive visual appeal.
Inside, the M340i xDrive boasts a newly designed digital curved display, integrated seamlessly for a futuristic look. The ergonomic sport seats, wrapped in premium Leather Vernasca with M Highlights, and an Alcantara steering wheel with red center markers provide a sporty cockpit feel. M Performance options, including carbon fiber accents, further enhance the car’s aesthetic appeal and exclusivity.
Performance-Packed Powerhouse with Advanced Dynamics
At the heart of the M340i xDrive is a powerful 2,998 cc straight-six petrol engine that churns out 374 hp and 500 Nm of torque, complemented by an M Sport exhaust for an exhilarating engine note. Paired with an eight-speed Steptronic Sport automatic transmission and BMW’s xDrive intelligent all-wheel drive system, this model guarantees smooth gear shifts and seamless power distribution. Additionally, the M Sport rear differential ensures maximum traction on sharp corners, while the M Adaptive Suspension allows for a more responsive and engaging ride.
The new M340i xDrive also includes BMW’s advanced ConnectedDrive features. From Digital Key Plus to Real-Time Traffic Information and an enhanced MyBMW app, drivers can enjoy a fully interconnected experience. The 14.9-inch curved display and BMW Live Cockpit Professional offer unparalleled infotainment control, while the BMW Intelligent Personal Assistant adapts to driver preferences over time.
Safety and Assistance Beyond Expectations
Equipped with BMW EfficientDynamics, the M340i xDrive incorporates ECO PRO mode, electronic power steering, and an impressive 50:50 weight distribution. Driver assistance systems include Parking Assistant, Reversing Assistant, and a suite of features like ABS, Dynamic Stability Control, Cornering Brake Control, and multiple airbags for safety on every journey.
Priced at an ex-showroom rate of INR 74,90,000, the new M340i xDrive aims to redefine high-performance luxury driving in India. BMW’s customized financial options through BMW India Financial Services add flexibility, with plans designed for easy upgrades, assured buy-back, and more.
With the launch of the M340i xDrive, BMW delivers unmatched style, power, and innovation, continuing to lead the way in India’s performance car segment.
