Lamborghini has taken a monumental step forward by launching the Urus SE in India, marking its first plug-in hybrid super SUV. Priced at INR 4.57 crore, the Urus SE blends luxury with sustainability and sets new benchmarks in performance and design.
At the heart of the Urus SE is an 800 CV hybrid powertrain, delivering a jaw-dropping 789 horsepower. This innovative system allows the Urus SE to achieve a top speed of 312 km/h and an electric-only range of over 60 km, making it the most powerful and efficient Urus to date. The combination of a twin-turbo 4.0 V8 engine and a 25.9-kWh lithium-ion battery creates an unmatched driving experience, offering optimal power across various terrains and conditions.
Lamborghini’s commitment to sustainability is evident in the Urus SE, which boasts an 80% reduction in emissions compared to its predecessors. This is achieved through the seamless integration of its thermal and electric systems, offering both environmental benefits and exhilarating performance.
The Urus SE’s design is a testament to Lamborghini’s relentless pursuit of excellence. It features a new hood with a floating design, matrix LED headlights, and a revamped rear section inspired by the iconic Gallardo. These updates not only enhance the vehicle’s aerodynamics but also give it a more muscular and sporty appearance.
Inside, the Urus SE offers a cabin designed to make the driver feel like a pilot, featuring a 12.3-inch touchscreen and a highly intuitive Human Machine Interface. The interior can be customized with 47 color combinations and various embroidery options, allowing owners to create a truly unique driving environment.
Francesco Scardaoni, Region Director of Automobili Lamborghini Asia Pacific, emphasized the significance of the Urus SE for the Indian market: “The Urus SE embodies our brand’s DNA and is a testament to our relentless pursuit of innovation and excellence. This launch sets the stage for a new era of Super SUV evolution, particularly in the electrification phase.”
The Urus SE also introduces new driving modes that cater to both on-road and off-road conditions. With options like EV Drive, Hybrid, and Performance, drivers can tailor their experience to suit any situation, whether navigating city streets or conquering desert dunes.
Rouven Mohr, Chief Technical Officer at Lamborghini, highlighted the technical prowess of the Urus SE: “Our mission was to deliver state-of-the-art performance while maintaining the uncompromising character of Lamborghini. The Urus SE is at the pinnacle of its class, combining comfort, performance, and driving pleasure like never before.”
As Lamborghini continues to push the boundaries of what a Super SUV can be, the Urus SE stands as a symbol of the brand’s innovative spirit and commitment to the future. With its blend of cutting-edge technology, unmatched performance, and sustainable engineering, the Urus SE is set to redefine the luxury SUV market in India and beyond.
