Tokyo, Japan — Lexus has unveiled the high-performance variant of its compact car lineup, the LBX “Morizo RR,” promising a blend of luxury and exhilarating driving experience. Originally showcased at the Tokyo Auto Salon in January 2024, the new model boasts a sophisticated design and exceptional performance features.
A Return to True Luxury
The LBX “Morizo RR” redefines compact car luxury, allowing drivers to reconnect with their authentic selves through refined performance and a sophisticated design. This new model is equipped with a powerful 1.6-litre in-line three-cylinder intercooled turbocharged engine (G16E-GTS), developed in collaboration with racing drivers to ensure exceptional vehicle dynamics.
Performance Rooted in Design
The LBX “Morizo RR” is not just about power; it’s about a holistic driving experience. The car’s design emphasizes high performance while maintaining compact yet commanding proportions. The vehicle fundamentals have been extensively refined, featuring a dedicated platform that balances agility and power, making it perfect for sporty driving.
Customization with “Bespoke Build”
Lexus offers the “Bespoke Build” program, allowing customers to personalize their LBX “Morizo RR” with options like yellow brake calipers, creating a truly unique vehicle. This program ensures that each car can reflect the individual tastes and preferences of its owner.
Launch Details and Availability
The Japan domestic specifications for the LBX “Morizo RR” were revealed on Thursday, July 18. Orders are now being accepted, with the official release slated for late August. A special lottery will be held for 100 units of the “Bespoke Build” LBX Morizo RR, with applications open from July 18 to July 31 at Lexus dealerships in Japan. Winners will be notified by their respective dealerships.
Masterfully Crafted Performance
Developed alongside Akio Toyoda, also known as Morizo, the LBX “Morizo RR” is designed to evoke spontaneous smiles and provide an out-of-the-ordinary driving experience. The 1.6L turbo engine delivers exhilarating torque and power, with a newly developed platform to enhance agility and control. The Response-Enhancing Damping Structure (REDS), a world-first, has been adopted to improve responsiveness while maintaining comfort.
Advanced Features
- Engine and Transmission: The LBX “Morizo RR” features a 1.6-liter turbocharged engine with Direct Shift-8AT and a 6-speed Intelligent Manual Transmission (iMT), a first for Lexus, ensuring smooth acceleration and sporty driving dynamics.
- All-Wheel Drive: An electronically controlled full-time AWD system enhances the driving experience on various road surfaces.
- Design and Aerodynamics: The car’s design emphasizes both luxury and a striking presence. Special bumpers, 19-inch forged wheels, and colored moldings highlight the vehicle’s sporty aesthetics.
- Interior: Sporty seats, aluminum pedals, and unique interior accents create a seamless connection between driver and car, fostering an unforgettable driving experience.
- Quietness: True to Lexus’ reputation, the LBX “Morizo RR” incorporates measures to suppress noise and vibration, ensuring a quiet, comfortable ride even during sporty driving.
“Bespoke Build” Program
The “Bespoke Build” program offers a wide range of custom options, including interior colors, seat materials, and exclusive yellow brake calipers, allowing customers to create a personalized driving companion.
Insights from the Experts
Kunihiko Endo, Chief Engineer of Lexus LBX Morizo RR:
“With the LBX Morizo RR, we aimed to transcend traditional size hierarchies and offer a blend of casual luxury and high performance. This vehicle is designed to bring smiles to true car enthusiasts, providing a driving experience that deeply engages the senses.”
Masahiro Sasaki, Racing Driver:
“The LBX Morizo RR is like an all-purpose athletic shoe, ready for any driving condition. It delivers the joy of driving and the thrill of acceleration, refined through motorsport-inspired engineering and extensive testing.”
The Lexus LBX “Morizo RR” is set to redefine the compact car segment with its blend of luxury, performance, and customization options. Whether for daily commutes or spirited weekend drives, this new model promises an exhilarating and sophisticated driving experience.
