IRVINE, Calif. – In a heartening move to support communities devastated by the relentless Los Angeles wildfires, Kia America has announced a $250,000 (INR 2.15 crore) donation to the American Red Cross. The contribution is part of the automaker’s ongoing commitment to uplift and rebuild communities through its “Accelerate the Good” initiative.
The Los Angeles wildfires have left a trail of destruction, displacing families and engulfing neighborhoods in chaos. Kia’s donation aims to aid recovery efforts and provide essential resources to affected individuals.
“Kia is deeply committed to supporting communities in need, especially during times of crisis,” said Seungkyu (Sean) Yoon, president and CEO of Kia North America and Kia America. “We stand alongside the American Red Cross in delivering vital aid and hope to those impacted. At Kia, we believe in the power of unity to rebuild and strengthen the communities we call home.”
Relief Beyond Donations
In addition to the $250,000 contribution, Kia is extending financial support to customers directly affected by the wildfires. Eligible individuals can access payment relief solutions and a $1,000 rebate on select 2024-2025 Kia models.
Kia Finance has also activated hardship support, assisting residents in evacuated areas. Impacted customers are encouraged to contact Kia’s support line for tailored solutions.
Red Cross Partnership: A Lifeline in Crisis
The American Red Cross, a steadfast presence in disaster relief, will channel Kia’s donation into shelters, food supplies, and comfort for wildfire victims. The nonprofit’s extensive network of volunteers and resources ensures that the donation will make an immediate impact on the ground.
Accelerating the Good
Kia’s “Accelerate the Good” initiative has provided over $30 million to charitable causes since 2019. Its contributions span childhood cancer research, hunger relief, environmental cleanup, and disaster recovery. This latest donation underscores Kia’s dedication to building resilience and hope in the face of adversity.
For wildfire-affected individuals seeking assistance, Kia Finance can be reached at 866-331-5632. Kia dealerships also offer additional details on rebate eligibility and support programs.
As flames continue to challenge the Los Angeles community, Kia’s efforts serve as a reminder that collective action can ignite hope, rebuild lives, and drive a brighter future.
