Prices Start at ₹ 12.99 Lakh for Petrol, ₹ 13.99 Lakh for Diesel Variants
Kochi, August 14, 2024: On the eve of India’s 78th Independence Day, Mahindra & Mahindra Ltd., a leader in the SUV segment, introduced the highly anticipated Thar Roxx in a grand, rock-infused celebration in Kochi. The new SUV, starting at ₹ 12.99 Lakh, is poised to revolutionize the market with its blend of luxury, performance, and state-of-the-art technology.
The Thar Roxx is designed on an entirely new platform, promising an unparalleled driving experience. It combines refined ride quality with precision handling, superior NVH (Noise, Vibration, and Harshness) levels, and an overall sophisticated drive. While maintaining its legendary off-road capabilities, the Thar Roxx excels in on-road performance, making it a versatile choice for SUV lovers.
Safety is a top priority, with the Thar Roxx featuring over 35 standard safety elements. The vehicle also impresses with its advanced technology, including dual HD screens—one for the touchscreen infotainment system and the other as a digital instrument cluster. Additionally, a Harman Kardon audio system offers an immersive listening experience, complemented by a panoramic Skyroof and luxurious soft-touch leatherette interiors.
The Thar Roxx is crafted for individuals with a bold, uncompromising spirit, matching their dynamic, larger-than-life personalities. Designed to be more than just an SUV, it is poised to set new benchmarks in the automotive world.
As India prepares to celebrate its Independence Day, the official launch of the Thar Roxx promises to showcase why it’s being hailed as ‘The’ SUV.
Pricing starts at ₹ 12.99 Lakh for the MX1 Petrol variant and ₹ 13.99 Lakh for the Diesel variant.
