Sant’Agata Bolognese, 29 February 2024 – In a world where supercars and sustainability rarely share the same sentence, Automobili Lamborghini is redefining the narrative with its groundbreaking approach to lightweight engineering and eco-friendly innovations. The Italian super sports car maker, famous for its roaring engines and razor-sharp designs, is now leading the charge with feathers rather than fury—thanks to its mastery over carbon fiber technologies and a steadfast commitment to sustainability.
In the recently released video, “Beyond Innovation: Connecting the Dots,” Lamborghini unveils the secret sauce behind its futuristic concoctions. The piece features Elena Del Monte, Head of Body in White, Trims and Composites, and Silvia Pecorari, Corporate Strategy and Sustainability Project Manager, as they sketch out Lamborghini’s visionary roadmap. These two maestros of innovation harmonize the melody of sustainability with the rhythm of performance, embodying the company’s philosophy of continuous evolution.
Del Monte, with the spark of curiosity in her eyes, articulates, “Innovation at Lamborghini is about daring to dream, to pave new pathways that elevate both performance and sustainability.” This ethos is not just a tagline but a lived experience at Lamborghini, where challenges are embraced with open arms, and every team member is a conductor of change.
Pecorari adds, “We’re not just connecting projects and technologies; we’re weaving a tapestry of human ingenuity.” This collaborative spirit is evident in their approach to sustainability, which is as comprehensive as it is ambitious. Under the banner of their Direzione Cor Tauri 2.0 strategy, Lamborghini pledges to slash CO2 emissions per car by 40% by 2030, setting a new standard for the automotive industry.
The spotlight also shines on the Revuelto’s fuselage, a marvel of engineering that boasts a 10% weight reduction and a 25% increase in torsional stiffness compared to its predecessor, the Aventador. This leap forward is credited to Lamborghini’s innovative use of carbon fiber technologies, which not only enhance performance but also champion sustainability by minimizing energy consumption and waste.
As the duo emphasizes, this journey of innovation and sustainability is a collective endeavor, with every member of the Lamborghini family playing a pivotal role. The transition to hybrid drivetrains across all models by 2025, aiming to cut fleet emissions by half, is a testament to their unified vision.
In the race towards the future, Lamborghini is not just setting trends; it’s blazing a trail for a new era of supercars where speed and sustainability go hand in hand. As Del Monte and Pecorari conclude, “Innovation is in our DNA, and together, we’re driving towards a brighter, greener future.”