New Delhi – In a move that’s less Bollywood romance and more business bromance, Maruti Suzuki India Limited (MSIL) has signed an MoU with SMFG India Credit (SMICC), aiming to drive auto retail financing into top gear for commercial vehicle customers. The tie-up, which might not trend on Instagram, is set to make life easier for buyers of Super Carry and Eeco Cargo—two names that might not wear capes but definitely carry the load, literally.
The memorandum was sealed with a handshake and a fleet-load of optimism, with top executives from both sides attending what can best be described as the “corporate version of a big fat Indian wedding”—minus the dancing and with significantly more Excel sheets.
Speaking on the alliance, Partho Banerjee, Senior Executive Officer, Marketing & Sales at Maruti Suzuki, said,
“Our aim is to move not just goods, but hearts as well—with affordable, flexible, and tech-savvy financing options. Super Carry is the darling of the delivery boys, while Eeco Cargo is the unsung hero of the urban jungle. With SMFG’s backing, we’re giving our customers more horsepower and fewer paperwork headaches.”
Meanwhile, SMFG India Credit’s Chief Business Officer, Ajay Pareek, didn’t hold back on the optimism either:
“We’re here to make vehicle ownership as easy as ordering samosas on a food delivery app. This partnership is not just about loans; it’s about unlocking dreams on four wheels—with a loading bay.”
With this tie-up, dealer partners across India will now have an extra ace up their sleeve—a financial toolkit designed to woo everyone from the ambitious gig worker to the next-gen logistics mogul. And with SMFG India Credit’s expansive digital reach, the paperwork won’t feel like a marathon in the Ministry of Bureaucracy.
So whether you’re hauling goods or dreams, Maruti Suzuki and SMFG India Credit now have your back—and possibly your EMIs.
In summary:
- Super Carry and Eeco Cargo get tailor-made financing boosts.
- Dealer partners gain upgraded sales ammunition.
- Customers enjoy a faster, tech-driven loan experience.
- And the Indian commercial vehicle segment just got a financial pit stop it truly needed.
One could say the cargo just got carried… on credit.
