Bengaluru, 20th June 2024 – Tata Motors, India’s largest commercial vehicles manufacturer, has launched Tata Motors Fleet Verse, an innovative digital marketplace designed to cater to all commercial vehicle needs. This comprehensive platform integrates vehicle discovery, configuration, acquisition, financing, and future services, making it a one-stop solution for commercial vehicle owners and operators.
Fleet Verse is structured around five key pillars, ensuring a streamlined experience for users:
- Smart Search Vehicle Discovery: Equipped with advanced semantic search capabilities, users can explore over 900 models and 3000 variants of Tata Motors’ commercial vehicles, ensuring they find the perfect fit for their needs.
- Product Configurator: By inputting specific business needs, applications, and preferences, users receive tailored vehicle recommendations, enhancing decision-making efficiency.
- 3D Visualizer: This feature offers an immersive experience, allowing users to view vehicle exteriors and interiors in realistic detail, aiding in a thorough evaluation process.
- Vehicle Online Finance: Partnering with major financiers, Fleet Verse facilitates fast and smooth finance applications and approvals, simplifying the financial aspect of vehicle acquisition.
- Vehicle Online Booking: Users can easily book their desired vehicles with a few clicks, ensuring prioritized fulfillment and a seamless acquisition process.
Bharat Bhushan, Head of Digital Business for Tata Motors Commercial Vehicles, expressed his enthusiasm during the launch, stating, “With Fleet Verse, we are setting a new benchmark in the commercial vehicle industry by providing customers with an all-encompassing digital platform. Our goal is to streamline the commercial vehicle ownership experience, making it fast, intelligent, safe, and reliable. This initiative highlights our commitment to innovation and enhanced customer service, driving growth and convenience for both dealers and customers through digitalized value chains. We are thrilled to introduce this transformative experience and will continuously enhance the platform with new features and capabilities.”
Fleet Verse leverages Tata Motors’ extensive pan-India dealership network, utilizing a direct-to-dealer payment ecosystem. This digital bridge connects dealerships and financiers directly with customers, streamlining processes from inquiry to vehicle delivery. This ensures a transparent, prompt, and convenient procurement process for customers and Tata Authorized Dealerships, creating a win-win scenario for all parties involved.
