New Delhi: Ferrari will bring its Universo Ferrari immersive exhibition to India for the first time next month, with the fifth edition of the global showcase scheduled to take place at Yashobhoomi, India International Convention and Expo Centre, in New Delhi from October 17 to November 1, 2026.
The exhibition will bring together Ferrari’s current road cars, racing heritage, historic models and new technologies in a 360-degree experience designed to offer visitors a closer look at the different worlds of the Maranello-based manufacturer.
Universo Ferrari will initially welcome invited guests on October 17 and 18 before opening to the public from October 19.
India will become the latest destination for the exhibition following previous editions in Italy, Australia, South Korea and Thailand.
F80, 849 Testarossa and Purosangue to Be Displayed
Among the major attractions will be several of Ferrari’s latest models and current vehicles.
The display will include the Ferrari 849 Testarossa, Ferrari Purosangue, Ferrari 12Cilindri and the recently unveiled Ferrari Amalfi Spider. Ferrari’s latest supercar, the F80, will also form part of the exhibition.
For enthusiasts accustomed to seeing such machinery largely through screens, photographs or the occasional fleeting encounter on Indian roads, having several of them under one roof should considerably reduce the need for imagination.
The exhibition has been structured around dedicated areas covering Ferrari’s road cars, motorsport activities, heritage and future technologies.
Ferrari Luce to Offer Look at Brand’s Future
Visitors will also be introduced to Ferrari Luce, which the company describes as a new chapter in its continuing development of technology, performance and the driving experience.
According to Ferrari, Luce is intended to provide a vision of the company’s future while remaining connected to the principles that have shaped the marque for nearly eight decades.
The showcase will focus on the relationship between advanced technology and the emotional elements traditionally associated with Ferrari vehicles.
Racing Area to Focus on Motorsport Heritage
Ferrari’s long involvement in competitive motorsport will form another major element of Universo Ferrari.
A dedicated Racing Area will highlight the technologies, achievements and engineering developed through competition, along with Ferrari’s continuing participation in motorsport.
Racing has remained central to Ferrari’s identity since its early years, making the section an important link between the company’s competition programme and the technology seen in its road cars.
Ferrari Classiche to Showcase Historic Legacy
The exhibition will also feature a Classiche area, dedicated to the historic cars and engineering milestones that have contributed to Ferrari’s legacy.
Ferrari Classiche is associated with the preservation and certification of historic Ferrari vehicles, and the Universo Ferrari display will use notable models to trace the evolution of the marque across generations.
The juxtaposition of historic machinery with Ferrari’s newest cars is likely to be one of the exhibition’s more interesting contrasts — proof that even in Maranello, progress occasionally benefits from checking the rear-view mirror.
Ferrari Hypersail to Make Asian Display Debut
Beyond four wheels, Universo Ferrari India will also feature Ferrari Hypersail, the company’s new sailing challenge.
Ferrari said Hypersail will be displayed in Asia for the first time at the New Delhi event.
Its inclusion reflects Ferrari’s effort to apply its engineering and performance expertise beyond conventional automotive and motorsport programmes while retaining a focus on advanced technology and competition.
India Becomes Fifth Destination for Universo Ferrari
The New Delhi exhibition marks the fifth edition of Universo Ferrari and represents an expansion of Ferrari’s engagement with enthusiasts in India.
Rather than focusing exclusively on its current product range, the format is designed to bring together several aspects of Ferrari under one roof — from historic automobiles and racing programmes to contemporary models and future technologies.
Ferrari said the arrival of Universo Ferrari in India reflects its commitment to engaging with the country’s growing community of enthusiasts and creating opportunities for them to experience the marque more closely.
With public access beginning on October 19 and the exhibition continuing until November 1, Universo Ferrari will give Indian visitors an unusually broad view of the company’s past, present and intended future. For Ferrari, the event also underscores the increasing importance of India as a market not only for luxury automobiles, but for the wider culture and community surrounding some of the world’s most closely followed automotive brands.
