Jaisalmer:
Mahindra & Mahindra Ltd. has pulled the covers off its latest big-ticket SUV, the XUV 7XO, and it’s clear the brand isn’t in the mood for small upgrades or polite improvements. Starting at ₹13.66 lakh (ex-showroom), the XUV 7XO steps in as the next chapter after the wildly successful XUV 700—an SUV that has already found homes with over 3 lakh Indian families since 2021.
Think of the XUV 7XO as the XUV 700 that went to finishing school, learned coding, upgraded its suspension philosophy and came back fluent in Dolby Atmos.
Democratising Tech, One Variant at a Time
Mahindra’s long-standing promise of “tech for the many, not the few” continues here—almost aggressively. Even the base AX variant comes loaded with features that would make luxury SUVs from a few years ago quietly look away.
Standard equipment includes coast-to-coast 31.24 cm triple HD screens, Intelligent ADRENOX, wireless Android Auto & Apple CarPlay, Alexa with ChatGPT, cruise control, push-button start, and a reassuring 75 safety features. In short, entry-level buyers are no longer “settling”—they’re upgrading.
Delivery Timeline
- AX7, AX7T, AX7L (pre-booked customers): from January 14, 2026
- AX, AX3, AX5: from April 2026
Design: Tough, Premium and Unmissable
The XUV 7XO wears Mahindra’s authentic SUV DNA proudly. A full-width grille with jewel-like talon accents, Bi-LED projector headlamps, diamond-inspired LED tail-lamps, and R19 diamond-cut alloys give it serious road presence. The generous use of piano-black finishes ensures it looks equally at home outside a five-star hotel or on a long highway run.
Tech That Feels Straight Out of Sci-Fi
Inside, the highlight is the coast-to-coast triple-screen setup, paired with a 16-speaker Harman Kardon system—India’s first in-car combo to feature Dolby Vision and Dolby Atmos. Add a 540-degree camera with recording, Level-2 ADAS with visualisation, BYOD theatre mode, and Approach Unlock & Walk-Away Lock, and the cabin starts to feel more like a premium lounge than an SUV interior.
Ride & Handling: Meet DAVINCI
One of the biggest talking points is the global debut of Mahindra’s DAVINCI damping technology. This new valve-based suspension system promises a noticeably plush, settled ride—ironing out rough roads while keeping handling tight. It’s paired with a McPherson strut front and multi-link independent rear suspension, tuned specifically for Indian conditions.
Powertrain: Proven Muscle, Now Smarter
The XUV 7XO continues with Mahindra’s trusted engines—2.0L mStallion TGDi petrol and 2.2L mHawk diesel—including a first-in-segment AWD option on diesel. Performance figures are equally confident, with 0–60 km/h in under 5 seconds (petrol MT) and drive modes ranging from Zip to Zoom.
Safety: Built for the Top Score
Mahindra isn’t shy about safety claims either. With 120+ safety features, Level-2 ADAS, 7 airbags, 540-degree camera, driver drowsiness alert, auto-booster headlamps, and engineering aimed squarely at a 5-star Bharat NCAP rating, the XUV 7XO clearly wants to be a benchmark—not just a bestseller.
What Mahindra Says
R Velusamy, President – Automotive Business, highlighted the debut of the DAVINCI suspension and the introduction of the Qualcomm Snapdragon-powered ADRENOX+ system, calling the XUV 7XO “smoother in ride, sharper in response, and smarter in experience.”
Chief Design & Creative Officer Pratap Bose added that the goal was to make the SUV “instantly recognisable yet unmistakably new,” while CEO Nalinikanth Gollagunta summed it up neatly: the XUV 7XO is built to stay ahead of India’s rapidly evolving SUV expectations.
With bold design, genuine tech firsts, plush comfort and serious safety credentials, the Mahindra XUV 7XO doesn’t just move the goalposts—it redraws the field. For buyers, the real challenge may not be choosing the variant, but explaining to neighbours how a ₹13.66-lakh SUV suddenly comes with triple screens, Dolby Atmos and ChatGPT.
