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Retro Revival: Honda Elevate Transformed by DAMD as WR-V Reverb, Set to Debut at Tokyo Auto Salon 2025

In a bold reimagination of Honda’s subcompact crossover, the Japanese tuner DAMD has unveiled a retro-modified rendition of the Honda Elevate, rechristened as the WR-V Reverb. The vintage-inspired makeover, which evokes nostalgia with a modern twist, is set to debut at the highly anticipated Tokyo Auto Salon 2025.

Retro Meets Rugged

Taking cues from classic SUV design, DAMD has transformed the Elevate into a tribute to the golden era of off-roaders. Key highlights of the WR-V Reverb include:

  • Jeep Cherokee-Inspired Grille: A bold, squared grille with a metallic frame, reminiscent of vintage Jeep designs.
  • Squared Halogen Headlamps: Housed within the grille frame, these lights blend retro aesthetics with functional ruggedness.
  • Redesigned Bumper: A chunkier design that emphasizes off-road capabilities.
  • All-Terrain Tires: Built to tackle both urban streets and untamed trails, completing its adventure-ready look.

An Ode to Everyday Adventures

DAMD has infused the WR-V Reverb with a distinct Japanese ethos, encapsulated by its slogan:
“いつものドライブに新たなリズムを。WR-V Reverbと過ごせば、街中も自然の中でも、あなたの一日をより一層特別なものに変えてくれるでしょう。心に共鳴する相棒と、さぁ日常を塗り替えよう!”
(“Bring a new rhythm to your everyday drives. With the WR-V Reverb, whether in the city or amidst nature, each day becomes uniquely special. Redefine the ordinary with a companion that resonates with your heart!”)

From Elevate to WR-V

The Honda Elevate, introduced in India in June 2023, is built on the Global Small Car platform, sharing its underpinnings with the seventh-generation City. Marketed in Japan as the Honda WR-V since 2024, the model has already carved a niche as a practical yet stylish subcompact crossover.

DAMD’s retro reinterpretation adds an exciting layer of charm to the WR-V, positioning it as a lifestyle vehicle that blends heritage with versatility.

What’s Next?

With its debut at the Tokyo Auto Salon 2025, the WR-V Reverb promises to ignite interest among enthusiasts of retro-modern vehicles. The modifications by DAMD exemplify the seamless merging of nostalgia and innovation, breathing new life into Honda’s already popular subcompact SUV.

The WR-V Reverb not only redefines Honda’s design legacy but also sets a new benchmark for personalization in the crossover SUV segment. Stay tuned for its big reveal and explore how it strikes a chord with drivers seeking more than just a daily commute.

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