MUMBAI, February 20, 2024 – It’s official! NueGo, India’s eco-champion in intercity electric bus travel, is hitting a sixer in the cricket world by teaming up with the Delhi Capitals. Starting February 23rd, this dynamic duo is set to bowl over fans in the upcoming cricket season.
Here’s the scoop: NueGo is stepping up as the Associate Sponsor, and it’s not just about branding. Watch out for the NueGo logo zipping around on the Delhi Capitals’ trousers – both on the field and during training. This isn’t just a sponsorship; it’s a movement. NueGo’s mission? To drive home the message of green travel and empower women in sports.
Devndra Chawla, the big boss at GreenCell Mobility, is pumped about the partnership. “It’s a game-changer for us,” he says. “We’re not just supporting a team; we’re advocating excellence, sustainability, and celebrating women in cricket. NueGo’s on a mission to create a level playing field, literally and figuratively!”
Sukhvinder Singh, the man steering the ship at Delhi Capitals, is equally ecstatic. “Welcoming NueGo into our family is like hitting a boundary for sustainability and inclusivity,” he remarks. “Their vision aligns perfectly with ours. We’re not just playing cricket; we’re driving societal change.”
This isn’t NueGo’s first rodeo in sports. With this partnership, they’ve now got a hat-trick in sponsorships across cricket, football, and kabaddi. NueGo’s collaboration with Chennaiyan FC was just the beginning. Now, they’re set to bowl over cricket fans and champion the cause of eco-friendly travel and women’s empowerment in sports.
So, get ready to cheer for the Delhi Capitals and NueGo, as they gear up to make sustainability the MVP of this cricket season!
