• Best Business Idea using Isuzu D-Max to get Isuzu D-Max Super Strong Contest to take place from 15th December 2020 – 15th January, 2021

Isuzu Motors India today launched the ‘Win a D-Max’ Contest with an aim to reward the best business idea using the Isuzu D-Max as a trusted  business partner, by giving away the Isuzu D-Max Super Strong variant as the prize  thereby kick-start their venture (existing or start-up). This business idea should focus on  Isuzu core values like durability, reliability, efficiency and being a trusted business  partner. This is a unique instance of an automobile brand coming up with such an  unconventional marketing campaign that creates engagement amongst its present and  prospective customer community.

To reach out to its target audience, Isuzu will be using its website www.isuzu.in as the  digital platform to run the contest from 15th December 2020 – 15th January, 2021. The  participants need to be above 18 years. Applicants to submit their proposals within the  time period. The jury of the contest, comprising of senior management of Isuzu Motors  India, would be examining every application as per the rules formulated.

The Winner of the contest would get a brand new Isuzu D-Max Super Strong variant as the prize. Registration charges will be considered as per actuals, not exceeding INR  50,000/-. The second prize winner would get ‘Free Insurance’ while the third prize winner gets ‘Free Service / Accessories’ worth INR10,000/- on the purchase of a new  Isuzu D-Max Super Strong by 31st March 2021. The Winner will be announced by end January, 2021 and the vehicle will be handed over by early February, 2021.

Commenting on the contest, Ken Takashima, Deputy Managing Director, Isuzu  Motors India said, “We are delighted to announce the start of this unique engagement  initiative. This is a great opportunity for our customer community to showcase their  business acumen and win a brand new Isuzu D-Max Super Strong variant to kick-start  their venture. Through this contest, we also aim to highlight core values of Brand Isuzu and our reliable Isuzu D-Max as the most trusted partner for any business person who  has the drive. We are confident that this campaign will engage our consumers in an  interesting way that’s not been done before.”

The new D-Max Super Strong with a 1,710 kg payload was recently launched in October  2020. Powered by the BS VI compliant engine mated to a 5-speed manual gearbox and  it is equipped with many first-in-segment features.

With its robust design and unmatched reliability, the D-Max Super Strong is a perfect  combination for those buyers who seek not only performance, but also want a  dependable partner willing to go with them on their path to progress. The vehicle is  highly durable and torture-tested for over 40 lakh kms. on various terrain thereby making  it, the most preferred partner on the road for the progressive Indian customers.

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