Volkswagen has been a major global automotive company for a while and though it was a late entrant into the Indian market, the carmaker has established itself as an important competitor here. Volkswagen’s hatchback Up! which upon its release took the world by storm has the potential of dethroning top dogs of the game in India.
India’s entry-level vehicle segment is dominated by companies like Maruti Suzuki, Tata and Hyundai with their well-established flagship models. Tides could however turn on them with the new Up! whenever Volkswagen decides to launch it in the Indian market. The compact yet flexible city car’s updated model can be the company’s answer to foray into this segment. Since its introduction in 2011, the compact hatchback has secured World Car of the Year in 2012 and has been the third top selling minicar in Europe for three consecutive years from 2012 to 2014.
The new Up! sports a number of fresh highlights and in 2020, the company presented new trim levels for this hatchback. Its Black and White Edition trims include exterior colour options for various parts while the Beats trim is meant for music lovers, fitted with a complete 6 speaker audio system and subwoofer. The R-Line trim is focused on performance and is much sportier than the preceding trims. It also has alloy wheel options of 16 inch and 17 inch ‘polygon black’. Its GTI trim is the most performance-focused yet and boasts the most powerful engine in the Up! range.
The vehicle is essentially 5-door but also has a 3-door base model and GTI option. The base model’s powertrain works with a 5-speed MT and gives a total of 65 PS of power and accelerates from 0 to 100 km/h in 15.6 seconds. The most powerful GTI model has a 6-speed MT and delivers 115 PS for 0 to 100 km/h acceleration in 8.8 seconds. Though the vehicle has a top trim with considerable output, the Up! is not really meant for speedy adventures. It does however make an excellent pal for fuel-efficient and cost-effective daily commute around the city. This is exactly why can challenge customer favourites like Maruti Suzuki’s Swift, Baleno, Wagon R and Ignis, Hyundai’s Grand i10 Nios and Tata Tiago. For an Up! unit manufactured in India, the price will lie somewhere in the INR 6 lakh range.
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