- NEW SUZUKI SWIFT ready for the
- Bangkok International Motor Show 2021!
- Suzuki plans to show off specially customized models,
- Moves forward with the Cause We Care project,
- And is set to also provide Dr. Lab Panda with
- The SUZUKI CARRY Biosafety Mobile Unit
22 March 2021 – Bangkok – Minoru Amano, President of Suzuki Motor (Thailand) said the Bangkok International Motor Show 2021 which is scheduled to be held at Impact Muang Thong Thani’s Challenger Halls 1-3 from 24 March – 4 April 2021, will surely help stimulate sales, while helping to revive the national automotive market in Thailand, after the industry was affected by the new wave of the Covid-19 pandemic.
Mr. Amano noted that, the 42nd Bangkok International Motor Show has been organized with the theme, “Shaping the Next Chapter”, focusing on how the Covid-19 pandemic has reshaped the normal way of life, while at the same time, advanced innovations and technology to meet the needs of the public in order for all of us to stay safe, comfortable and happy. This theme is in line with Suzuki’s business operation plans during the past year, that despite the hardships caused by the coronavirus, Suzuki has seen a growth rate 7 percent from last year where the total sales stood at 25,528 units in 2020. Suzuki’s main strategy was to present products that fit customers’ needs and are obtainable. These products will certainly uplift the safety of drivers and bring about more happiness to Suzuki’s consumers. This further represents Suzuki’s determination to provide the perfect products and services during this new normal way of life era. He stressed that by joining this motor show, together with the improving situation which should stimulate an atmosphere for easier decision in vehicle purchasing, Suzuki is expecting up to 2,500 units of car bookings from this event alone. The number should also pave the way to achieve the targeted overall sales of 30,000 units in 2021.
Mr. Wallop Treererkngam, Executive Director of Sales and Marketing of Suzuki Motor (Thailand) informed that, all visitors at the Bangkok International Motor Show 2021 will get the chance to experience and see all Suzuki models. The highlight at the event, he noted, is the NEW SUZUKI SWIFT, a sports eco car that comes with the theme, “Power You Up: Top speed for the best drive”, the answer to every lifestyle of the new generation. The model comes with high level of fuel economization and top tier performance from the K12M engine, along with the DUALJET and HEARTECT technologies and a starting price of 557,000 baht.
SUZUKI XL7, the 7-seater crossover and winner of the ‘Best Petrol SUV Under 1500 c.c.’ award from the Car of the Year 2021 event, organized by the Granprix International Public Co., Ltd., is a family car with the dimensions of 4,450 mm. in length, 1,775 mm. in width, 1,710 mm. in height and minimum ground clearance 200 mm., providing a clearer view while driving. The model is equipped with multi functions and a starting price of only 779,000 baht. (The white color has a surcharge of 5,000 baht.)
SUZUKI CIAZ, the perfect sports eco sedan in both design and performance, uplifts the sports car feel for drivers and is installed with the latest functions and technology to bring about the highest level of comfort. The model has further strengthened Suzuki’s leading role in the eco car sector, whereas pricing begins at only 523,000 baht.
The SUZUKI CELERIO, a compact car with the quality beyond expectation, has always been well received by consumers, especially during the past year. The model’s popularity is due mainly to its qualities, over expected driving performance, fuel economization of 20 kilometers per liters, and low pricing starting at only 328,000 baht, as well as a special interest rate for installments beginning at just 1,999 baht per month.
The 7-seater MPV SUZUKI ERTIGA is another vehicle fantastically received among the public since its debut, particularly among buyers looking for the perfect family car. The model also attracts drivers who like to spend time with friends, as the passenger cabin can be divided into 7 comfortable seats across 3 rows, with spaces designed for everyday use. The automobile is also equipped with various utilities including automatic air conditioning system and rear window defogger. A 10-inch touch screen along with a digital system preinstalled with Bluetooth, Apple Carplay and Android Auto, as well as rear view camera ensures that taking a ride on this vehicle would be comfortable and fun. 12V USB sockets are also embedded at two locations for in-car charging, whereas the Keyless Entry and Keyless Push make driving even easier. Pricing for the SUZUKI ERTIGA starts at 659,000 baht.
The multipurpose pickup truck SUZUKI CARRY comes in the size of 4,195 mm. in length, width of 1,765 mm., and height of 1,910 mm. and a flatbed made from galvanized steel which has the qualities to prevent erosion. The space of the flatbed has a width of 1,670 mm., length of 2,450 mm. and can be opened from 3 sides for a more convenient use. The flatbed has a capacity of 945 kilograms, while the price for the model begins at 385,000 baht.
As for the customized zone, Mr. Wallop said Suzuki will be displaying various models at the event, to inspire drivers that love uniquely accessorized cars. The focus though, would be the customization of the multipurpose pickup truck SUZUKI CARRY into a Biosafety Mobile Unit, in order for the automotive to be used in Covid-19 active case finding.
The biosafety unit has been designed and modified by the KMITL Fight for Covid-19 Centre and the Research and Creative Design Centre (RCDC) under the Architecture Faculty of King Mongkut’s Institute of Technology Ladkrabang. This said unit is designed out with the principle of Human-Centered Design, the design concentrates on the practical use of the user and was built on top of the pickup’s flatbed and installed with the HEPA filter and positive pressure systems to assure the physicians or technicians are safe from infection; reducing risk within the unit itself while preventing the virus from spreading into surrounding areas. The mobile unit also helped cut PPE cost.
The SUZUKI CARRY Biosafety Mobile was further designed to hold over 300 virus samples per day. And with the vehicles great driving performance and agility, it will be able to access hard to reach places and help reduce crowdedness at hospitals, while increasing active case findings among Covid-19 risk groups.
Mr. Wallop noted that, this Suzuki Biosafety Mobile Unit will be donated to ‘Dr. Lab Panda’ or Mr. Phakphum Dejhasadin, an online sensation medical technologist, in order for him to use the vehicle for mobile medical operations in different locations and increase the number of Covid-19 active case findings. He stressed that Dr. Lab Panda is able to communicate and relay medical knowledge to the public in an easy-to-understand manner, which coincides with the “SUZUKI Cause We Care – More than care is the understanding of every need” project. In addition to the concept of producing quality products and good service for customers to get the highest satisfaction Suzuki believes that a business can only thrive if it can provide assistance to the local communities and society. In this, Suzuki, together with its dealer network have jointly organized activities as part of an effort to better improve the lives of everyone in the community. Such activities include, the “Suzuki Pun Suk”, and the setting up of “Pun Suk Cabinet” to provide help to those affected by the ongoing pandemic. Customers were also encouraged to bring their cars in for disinfection free of charge, in a bid to prevent further spreading of Covid-19. Suzuki also puts great importance to advancing the quality of life of employees, where suitable trainings are provided to upgrade existing skills to allow each personnel to efficiently mature in their line of work. All of Suzuki’s staff have further been instilled with good conscience, where all would join in to help support others. Suzuki’s strongest desire is that both the organization and the community will be able to stand strong and sustainably together.
Apart from displaying its products, Mr. Wallop added that Suzuki will be joining hands with leading banks and financial consultants to work on creating the best financial packages for interested customers, providing drivers with more options and easier ways to become an owner of a Suzuki vehicle. He underlined that all visitors at the Suzuki booth will receive two free movie tickets from SF Cinema (terms and conditions applied.) Customer and visitors are encouraged to visit the Suzuki booth at the Bangkok International Motor Show 2021 for more details and information, or drop by the nearest Suzuki showrooms. The 42nd Bangkok International Motor Show will be held from 24 March – 4 April 2021, at Impact Challenger Halls 1-3, Impact Muang Thong Thani in the suburb of Bangkok.
He said Suzuki is committed to produce products that are perfect for Thai consumers, and is determined to elevate the service quality at all of its show rooms, dealerships, and service centers across the country. Suzuki is also planning to expand its dealership network to cover 140 locations all over Thailand by March 2022.
Promotion at the 42nd Bangkok International Motor Show For booking Suzuki Car in Motor Show during 24 March – 4 April 2021 and received a car within 30 April 2021 only
SUZUKI XL7 – Special offer of ‘drive free for 90 days, or an option of special interest rate of 0.77% for installments for the first year. – Free first class insurance and 24-hour emergency service for 3 years.
NEW SUZUKI SWIFT – Special offer of ‘drive free for 90 days, or installments option starting at 3,333 baht per month, or an interest rate of only 1.99% and up to 20,000 baht discount on car accessories, – Free first class insurance and 24-hour emergency service for 3 years.
SUZUKI CIAZ – Special offer of ‘drive free for 90 days, or installments option starting at 3,777 baht per month, and up to 50,000 baht discount on car accessories, or 0% interest rate. – Free first class insurance and 24-hour emergency service for 3 years.
SUZUKI CELERIO – Special offer of ‘drive free for 90 days, or installments option starting at 1,999 baht per month, and up to 15,000 baht discount on car accessories (selected models only) – Free first class insurance for the first year and 24-hour emergency service for 3 years.
SUZUKI ERTIGA – Special offer of ‘drive free for 90 days, or installments option starting at 4,444 baht per month, and up to or 20,000 baht discount on car accessories, or an interest rate of 1.09%. – Free first class insurance for the first year and 24-hour emergency service for 3 years.
SUZUKI CARRY – Special offer of ‘drive free for 90 days, or an option of 10,000 baht discount on car accessories. – Free first class insurance for the first year and 24-hour emergency service for 3 years. Terms and conditions applied.