Audi, the German manufacturer has decided and locked their dealer partner for South with Jubilant Motorworks. With this deal leading to fruition, Audi fortifies its relationship with Jubilant Motorworks in India. This deal will include cities such as Mumbai, Pune, Nashik, Bengaluru, Mangalore and Chennai. It will include 4 showrooms and 5 workshops. Jubilant Motorworks will also be taking over Audi Mumbai South and Audi Nashik.

The showroom for Audi Mumbai doesn’t change location with this partnership and will be at Vasundhara Building, 17, Bhulabhai Desai Road, next to Cadbury House, Haji Ali, Mumbai – 400 026. The Audi Mumbai showroom is sprawling over a total area of 5500 sq. ft. and has a 5 car display and the workshop is spread over a total area of 40,000 sq. ft. and has 20 bays.

This Audi Mumbai Showroom is the epitome of a luxury car showroom in the region, inclusive of Augmented Reality and Virtual Reality technology enable complete visualization and customization within one click of the customer. Also, this showroom will be acting as a single place for all and has other amenities as such as Retail Finance, Automotive Insurance, Audi Exclusive options, Audi Collection and plethora of  other aftersales packages.

In this announcement, the Head of Audi India, Balbir Singh Dhillon commented, “The steadily expanding footprint of Jubilant MotorWorks with Audi India across regions, displays the confidence of this prominent Indian business group, in the Audi brand”.  Along with this, Mr Balbir Singh Dhillon also mentioned that this is indicative of how Audi India considers Jubilant Motorworks part of their “Strategy 2025” which includes  Network, Products and Digitalization, in addition to Customer Centricity. It will also bring in focus their digital efforts to accentuate the customer experience.

Similarly, the CEO of Jubilant Motorworks, Mr. Amit Jain said, “We are delighted to carry forward our association with Audi India. We have enjoyed a very successful and long-standing partnership and have stayed true to the ‘Vorsprung durch Technik’ of the brand. We are confident that our customers will have a truly luxurious experience at Audi Mumbai South and Audi Nashik. With the expansion of our association with Audi, we look forward to strengthening the brand’s presence in the country.”

This partnership envisions a long term future for both Audi India and Jubilant Motorworks and  we hope to see how well the “Strategy 2025” turn out for Audi India.

By Alokita Sharma