ŠKODA AUTO India set the precedence in the contactless automotive purchase ecosystem with the market introduction of the OCTAVIA RS 245 over its centralized booking platform (https://www.buyskodaonline.co.in/) early this year. The overwhelming response from automobile enthusiasts and brand loyalists from across the nation prompted the Czech marque, celebrating 125 years of its rich history and heritage, to broaden the scope of its digital endeavours. Under the ‘INDIA 2.0’ project, ŠKODA AUTO will expand its geographical presence in the subcontinent, from 80 dealership facilities across 65 cities, today, to over 200 touchpoints across 150 cities, by 2025.
Zac Hollis, Brand Director – ŠKODA AUTO India, said: “We championed the online sales experience with the launch of the OCTAVIA RS 245. Today with the industry first one of a kind Virtual Conference we added three new products in our portfolio: the new RAPID 1.0 TSI, the new SUPERB and the all-new KAROQ. These provide a compelling combination of the brand’s emotive design, exquisite interiors, class leading safety and intelligent connectivity features. The latest ŠKODA offerings are deemed to be bestsellers, setting benchmarks for functionality, practicality and spaciousness in their segments.”
“The new ‘Simply Clever’ digital launch format testifies our commitment to use technology as a tool to stay connected with our patrons, more so in these unprecedented circumstances. In a phased manner, we will resume operations at our dealership facilities in strict adherence to the guidelines issued by the authorities to curtail any potential spread of the coronavirus. ŠKODA AUTO will continue to support the nation’s fight against the COVID-19 pandemic with numerous CSR initiatives.” he added.
BUY ŠKODA ONLINE
The centralized booking portal (https://www.buyskodaonline.co.in/) is designed by ŠKODA AUTO India in cognizance of the expectations of its discerning customers and befits a transparent and contactless experience the marque commits to deliver in wake of the coronavirus pandemic – thereby securing the health and safety of its employees as well as its customers.
The seamless and secure booking platform offers the flexibility to choose a ŠKODA AUTO vehicle in a hassle-free and convenient manner round the clock at the comfort of one’s residence. The venture is supported by a robust consultation programme and integrates over 80 dealership touchpoints of the Czech automaker pan India.
ŠKODA AUTO India offers a range of innovative leasing solutions for up to five years across its product portfolio. It caters to retail and corporate customers across segments: salaried individuals, working professionals, small and medium business enterprises, corporate entities and public sector units or undertakings.
ŠKODA AUTO leasing services incorporate an array of benefits and services: road tax, insurance, breakdown assistance, accidental repairs, end-to-end maintenance, scheduled tyre and battery changes and a replacement vehicle. With customized services, subscription based payment models, zero down payment and complete avoidance of an unregulated and unorganized resale market, leasing is a ‘Simply Clever’ mobility solution and a feasible alternative to owning a car.
Broadening the spectrum of premium mobility in India, with affordable and accessible solutions, ŠKODA AUTO India introduced ‘EasyBuy’, an assured 57% buyback value programme across the new SUPERB model range: the Laurin & Klement as well as the Sportline.
At the end of the three year contractual term, the customer can choose to return the vehicle to the dealer with no further liability. The program will also allow customers to retain the ownership of the SUPERB by paying off the outstanding amount. Consequently, through this program, the customer can choose to re-finance the new SUPERB for another contractual term. ‘EasyBuy’ has a facility to trade in the existing vehicle and use the assured buyback value as equity to purchase an all new ŠKODA.
With tailor made solutions from ŠKODA Financial Services, you can now avail up to 100% finance and up to 40% lower equated monthly instalments for a period of three years.
ŠKODA AUTO India now offers up to 100 per cent finance on the ex-showroom prices of its vehicles at a special rate of interest of 8.99 per cent. ‘Buy Now, Pay in Diwali’ is a six month EMI holiday programme offered exclusively on the new ŠKODA RAPID 1.0 TSI.