+ Quickest car in its segment with exceptional sporting flair of M. ++ Performance driven design upgrade with ‘Motorsport’ Accessories Pack. +++ Enhanced aesthetic appeal with BMW Laser Light & luxurious ambience. #BMWM #50YearsOfBMWM #50JahreBMWM #WeAreM

Gurugram. Commemorating the 50th anniversary of the iconic BMW M GmbH, BMW India has launched an exclusive ‘50 Jahre M Edition’ of the BMW 6 Series in India today. Locally produced at BMW Group Plant Chennai, the exclusive edition comes in a petrol variant – the BMW 630i M Sport. Available in limited numbers only, this bespoke model can be booked online at shop.bmw.in from today onwards.

BMW India had recently announced that it will launch 10 exclusive ‘50 Jahre M Editions’ to celebrate the M sub-brand that stands for high-performance adrenaline gushing cars.

A benchmark in the executive sedan segment, the BMW 6 Series has the practicality of a crossover, the dynamics of a sports car, the silhouette of a fastback and the luxury of a sedan. Combining it with the looks of M has taken its supreme character to new heights.

The limited edition is available at an attractive ex-showroom price of –

BMW 630i M Sport 50 Jahre M Edition           :           INR 72,90,000

*Price prevailing at the time of invoicing will be applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as applicable but excludes Road Tax, Tax Collected at Source (TCS), GST on Tax collected at source, RTO statutory taxes/fees, other local tax cess levies and insurance. Price and options are subject to change without prior notice. For further information, please contact the local authorised BMW Dealer.

The BMW 6 Series ‘50 Jahre M Edition’.

The exterior design of the 6 Series flows smoothly over into the front headlights and creates a sharp angular expression. Sitting proudly above the BMW Kidney Grille is the iconic M Emblem inspired by the classic ‘BMW Motorsport’ logo. As an alternative to the conventional BMW emblem, it signals passion for racing and for the roots of the BMW M brand. The M emblem adorns the front and rear logo as well as the wheel hub caps. Newly added BMW Laserlight, unique in this vehicle segment, distributes light perfectly up to 650 meters. From the side, the slope-like roofline overflows with coupe elegance. The rear is modern and broad and impresses with its muscular lines, attractive rear-light design and freeform tailpipes.

The car is available in striking paint finishes including BMW Individual Tanzanite Blue Metallic, M Carbon Black, Bernina Grey Amber Effect and Mineral White, paired with Natural Leather Dakota upholstery in Cognac finish with contrast stitching.

Customers can add sporting character to every detail with an optional M Accessories Package. The Motorsport Pack goes a step further and gives an exterior upgrade. It includes BMW Kidney Grille in High Gloss Black, Key Fob in Carbon Fibre and Alcantara and commanding 19-inch 647 M Light alloy wheels in Jet black.

The Comfort Access System makes it possible to open all doors and start the vehicle by the press of a button, while the key remains in the pocket. It also allows for automatic opening / closing of tailgate with a quick wave of the foot under the rear bumper. Adding to the luxurious feel are features such as Rear-Seat Entertainment Experience screens, Harman Kardon Surround Sound System and Soft-Close function for doors.

Interior of the BMW 6 Series ‘50 Jahre M Edition’ justifies that this is the perfect companion for high-speed performance as well as long journeys. It performs both roles perfectly as it is generously spacious, enormously comfortable and luxurious with bespoke material selection. As soon as one enters, the aura of ‘50 Jahre M Edition’ is apparent. Easing into the Sport Seats in Natural Leather Dakota with M Seatbelts is an invitation for the ultimate driving experience. The seats offer fully electric adjustment with memory function on the driver as well as passenger side. At the rear, the bench has electrically adjustable backrest angle, electrically adjusted roller sunblinds and comfort headrest cushions to add extra comfort for extended drives.

The two-part panoramic glass sunroof adds bright natural sunlight and augments the sense of spaciousness in the cabin. Ambient Lighting with six dimmable designs creates an atmosphere for every mood. The car has four-zone automatic climate control with extended features. Luggage compartment has a capacity of up to 600 litres, extending to 1,800 litres thanks to the 40/20/40 split.

Thanks to unrivalled BMW TwinPower Turbo technology, the petrol engine melds maximum power with exemplary efficiency and offers spontaneous responsiveness even at low engine speeds, offering best-in-class acceleration figures. The 2-litre 4-cylinder petrol engine of the BMW 630i generates maximum output of 258 hp and peak torque of 400 Nm with 0-100 kmph acceleration in just 6.5 seconds.

The eight speed steptronic sport automatic transmission performs smooth, almost imperceptible gearshifts. For even greater driving pleasure, it comes with steering wheel paddle shifters and cruise control with braking function. The standard Adaptive 2-axle Air Suspension with its self-levelling feature maintains constant height irrespective of the load, providing great comfort as well as extreme sporting capability. Individual electronically controlled dampers offer exceptional precision and improve the drive and handling dynamics. The damper response settings vary according to the mode selected with the Driving Experience Control switch, that allows driver to choose between different modes to suit the driving conditions – Comfort, Comfort+, Sport, Sport+ and Adaptive.

Best-in-class entertainment features complement the comfortable long journeys. Rear-seat Entertainment Professional comprises two 10.25” touchscreen monitors with full-HD technology, screen mirroring function and two USB ports. Harman Kardon Surround Sound System conjures a treat for the ears. High-end 16 speaker system with woofers generates an impressive audio experience in all seats.

Modern cockpit concept BMW Live Cockpit Professional with BMW Operating System 7.0 includes 3D Navigation, a 12.3-inch digital instrument display behind the steering wheel and 12.3 inch Control Display. Occupants can operate a number of functions simply by speaking to their BMW Virtual Assistant. The smartphone holder integrated into the centre console allows inductive, Wireless Charging for mobile phones. Wireless Apple CarPlay® / Android Auto ensures seamless smartphone connection with the car to access several functions.

Parking Assistant with Rear View Camera makes parking in tight spots easier. Reversing Assistant provides unmatched support in reversing out of a parking spot or through narrow driveways. It keeps a record of the last 50 metres driven and assists by taking over the steering.

BMW EfficientDynamics includes features such as 8-speed Steptronic Sport Automatic Transmission, Auto Start-Stop, Brake-Energy Regeneration, Electronic Power Steering, 50:50 Weight Distribution and ECO PRO mode in Driving Experience Control. BMW Safety technologies include six airbags, Attentiveness Assistance, Anti-lock Braking System (ABS) with Brake Assist, Dynamic Stability Control (DSC) including Dynamic Traction Control (DTC) and Electronic Differential Lock Control (EDLC), Cornering Brake Control (CBC), electric parking brake with auto hold, side-impact protection, electronic vehicle immobilizer and crash sensors, ISOFIX child seat mounting and emergency spare wheel.

3rill Mplified: The new BMW M340i xDrive 50 Jahre M Edition launched.

Gurugram. The new BMW M340i xDrive 50 Jahre M Edition has been launched in India today. Locally produced at BMW Group Plant Chennai, the new exclusive edition can be booked through shop.bmw.in from today onwards.

BMW India celebrates 50 years of BMW M with the launch of its first special edition. The new BMW M340i xDrive 50 Jahre M Edition sets new standards of performance attributes that will satisfy and impress auto enthusiasts. Engineered by BMW M, it delivers a concentrated distillation of the 3’s sporting essence and unleashes its full dynamic potential. It flawlessly embodies BMW M’s pure passion for motorsport and delivers maximum performance to provide the ultimate adrenaline rush for the drivers.

The new BMW M340i xDrive 50 Jahre M Edition is available at INR – 68,90,000/-

*Price prevailing at the time of invoicing will be applicable. Ex-showroom prices inclusive of GST (incl. compensation cess) as applicable but excludes Road Tax, Tax Collected at Source (TCS), GST on Tax collected at source, RTO statutory taxes/fees, other local tax cess levies and insurance. Price and options are subject to change without prior notice. For further information, please contact your local authorised BMW Dealer.

The exterior design lends an exceptional sporty character and is exclusively available in BMW Individual paintworks – Dravit Grey and Tanzanite Blue. The large BMW Kidney Grille mesh

inserts are framed by a single surround and split up by wide bars that link to the headlight units. It is further underscored by the exclusive 50 Jahre M edition elements such as High-Gloss Black Kidney Grille, elements in Jet-black including window surround, mirror caps, 19-inch M light alloy wheels, 50 Jahre M roundel in front rear and wheel hub caps. The car features the Adaptive LED headlights with BMW Laserlight which offers variable illumination of the road ahead.

The interior is designed to accentuate cabin spaciousness and the driver-focused cockpit. The sport seats with M-specific upholstery in a Sensatec/Alcantara trim provide excellent lateral support and have a great range of adjustment. The Anthracite BMW Individual roof liner, BMW Individual High-Gloss Shadow Line elements, M leather steering wheel with shift paddles, M seat belt and interior Individual trim strips in Piano Black and Galvanic embellisher adds to the cabin’s performance-oriented ambience. Ambient Lighting with six dimmable light designs creates an atmosphere for every mood while Automatic 3 zone A/C further enhances the in-cabin experience. Welcome Light Carpet, which is projected from the side sill, welcomes passengers in glamorous style.

The car is powered by 2,998 cc straight-six petrol engine which produces an output of 387 hp and 500 Nm maximum torque. It is accompanied by a characteristic sound thanks to the M Sport exhaust unit. The car completes the sprint from 0 to 100 km/h in 4.4 seconds, making it the quickest car to be produced in the country.

The car features BMW xDrive, the intelligent all-wheel drive technology and exclusive suspension components from BMW M GmbH such as the M Sport suspension, variable sport steering, and M Sport brake ensure precise handling and remarkable agility. The M Sport differential optimises traction and driving stability for different road surfaces, when changing lanes, and when accelerating out of a bend at a high speed.

A host of BMW ConnectedDrive technologies continue to break the innovation barrier in automotive industry such as BMW Live Cockpit Professional, BMW Virtual AssistantBMW Gesture ControlWireless Apple CarPlay® / Android Auto. Other key features include BMW Head-Up Display, Parking Assistant with Rear View Camera, Reversing Assistant, BMW Efficient Dynamics and Harman Kardon Surround Sound system.

BMW M Performance Accessories offer customers the ability to bring their personality to the vehicles. Two exclusive and optional 50 Years of M packages – Motorsport Pack and Carbon Pack can further enhance the sporty appearance and character of the car at a special attractive launch pricing.  The Motorsport pack includes M Performance Steering Wheel, Selector Gear knob in Alcantara, Rear Spoiler in Matt Black to name a few. The Carbon pack includes Interior Trims in Carbon Fibre, M Performance Steering Wheel, Selector Gear knob in Carbon Fibre, Rear Spoiler in Carbon Fiber et al.

Thanks to BMW India Financial Services, customized and flexible financial solutions can be designed as per individual requirements. BMW 360˚ offers exclusive financial packages with great value and absolute peace of mind. Service Inclusive and Service Inclusive Plus further reduce cost of ownership. Customers can choose from a variety of service plans according to duration and mileage. The packages cover Condition Based Service (CBS) and maintenance work with plans ranging from 3 yrs / 40,000 kms to 10 yrs / 2,00,000 kms.

50 Years of M: The Most Thrilling Birthday in the World!

Gurugram. 2022 marks the 50th anniversary of the legendary BMW M GmbH division and BMW India plans to celebrate this milestone by raising adrenaline to the next level. A series of prized ‘50 Jahre M Editions’, special M Accessories reminiscing the iconic brand, thrilling events and emotional campaigns have been set in motion to celebrate the ‘Power of M’.

Back in 1972, BMW Motorsport GmbH was founded with just 35 employees and a single aim – to create the world’s best sports cars. Following year, the BMW 3.0 CSL debuted at the Touring Car Championship and dominated the European Championship for the next six years. And that was only the start of many more outstanding automobiles and racing wins. Since then, BMW M GmbH has penned an unparalleled journey, fuelling BMW through development of high-performance track-dominating cars.

Mr. Vikram Pawah, President, BMW Group India said, “M is the strongest letter in the world and in its 50th anniversary it is stronger than ever. Inspired by motorsport, BMW M philosophy is the perfect interplay of dynamics, agility and precision while being suitable for everyday use. However different the vehicles and their drivers might be – we all love the faster heartbeat, the adrenaline and goose bumps triggered by every M car. To celebrate M’s fascinating history, BMW India will launch 10 alluring ‘50 Jahre M Editions’ across the product portfolio. We are also excited to share that later this year we will launch BMW M Certified dealerships, a one-stop-shop for an unbeatable purist experience. Above all, this jubilee is dedicated to drivers, the brand’s friends and all M enthusiasts.”

10 distinct ‘50 Jahre M Editions’ will give customers an opportunity to express both their passion for motor-racing and their awareness of tradition. Stealing the spotlight will be special editions from the powerful M stable including the BMW M340i, BMW M4, BMW M5. The robust BMW Sports Activity Vehicle (SAV) range will also get its own ‘50 Jahre M Editions’ combining the best of off-roading capabilities with high-performance attributes of M. Popular BMW sedans such as BMW 6 Series and BMW 5 Series will commemorate the anniversary year with their own exhilarating M Editions. These limited-edition models will be available exclusively online at shop.bmw.in only.

The first to launch will be a stand-out rendition of the highly successful BMW M 340i xDrive. Locally produced at BMW Group Plant Chennai, it is the first high-performance BMW with an M engine to be made in India. This car has the soul of the BMW 3 Series, amplified power of M and driving competence of BMW xDrive. Ever since it was introduced in 2021, the car has been continuously sold out due to tremendous demand.

Iconic and historically significant BMW M paint finishes and upholstery options will also be offered for select models. Style-defining colors such as Dakar Yellow, Fire Orange, Daytona Violet, Macao Blue, Imola Red or Frozen Marina Bay Blue refer to the various eras of BMW M.

Customers can add sporting character to every detail with three head-turning ‘50 Jahre M Edition’ accessories packages which will be available at an attractive launch pricing. The Racer’s Pack will be the perfect choice for those who like stronger muscle command in their vehicles with exterior accessories like Rear Spoiler in Matt black, Side Sill Transfers in Matt Black and Key Fob. The Motorsport Pack goes a step further and gives a 360 makeover to the exterior as well as interior. It includes accessories like M Performance Steering Wheel, Selector Gear knob in Alcantara, Rear Spoiler in Matt Black to name a few. The Carbon Pack has been curated to give the car a fiery racing character inside out. Here, the list consists of interior trims in Carbon Fibre, M Performance Steering Wheel, Selector Gear knob in Carbon Fibre, Rear Spoiler in Carbon Fibre among others. The pairing of packages / accessories will vary from one model to another.

BMW M is putting down a marker for those who love tradition. Customers who opt for a BMW M automobile, special M Edition variants or a model equipped with an M Sport package will have their vehicle’s front, rear and wheel hubs decorated with M emblems inspired by the classic ‘BMW Motorsport’ logo. As an alternative to the conventional BMW emblem, it signals passion for racing and for the roots of the BMW M brand. The BMW logo with the shifted semicircles in blue, violet and red was first used in 1973 on the racing car of BMW Motorsport GmbH. In 1978 and with the debut of the BMW M1 the three color stripes slanted to the right and leaning on the letter M followed. Even beyond the motorsport scene it became a trademark with particularly high recognition value and identification power.

BMW India will also introduce dedicated M Certified Dealerships in India where enthusiasts will find everything M under one roof. Charged with the flair of M, these dealerships will provide the classic feel and ultimate high-performance experience that is associated with the brand.